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GonzoBanker Awards 2017

Gonzobanker

Seriously, sit back with a pocket flask of Pappy Van Winkle, smoke a cigar (or your combustible of choice if you live in Colorado, California, Washington, Oregon, Nevada, Main or Massachusetts) and enjoy the 2017 GonzoBanker Awards. Malls, retail stores and even some bank branch closings proliferated in 2017. Payments chaos.

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FinovateSpring 2017 Live Blog – Day 2

William Mills

William Mills Agency will be live blogging at FinovateSpring 2017. Seems like a pretty straightforward application of marketing automation and predictive marketing. Standby for for our take on the demos of #finovate Spring 2017. Check back for new updates throughout the day. 12:42 pm FUCO&SOLUTION.

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How The API Revolution Fuels Corporates’ SaaS Fatigue

PYMNTS

Today, the average small business spends more than $15,000 on SaaS every month, according to the company’s Q3 2017 analysis. Software developers saw a huge year in 2017 in terms of initial public offerings (IPOs), with data from Reuters finding more than a dozen B2B software companies going public last year.

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2018 Top MarTech Trends: Top Pain Points and Spending Priorities for CMOs

Payments Source

Three areas caused the most distress in Q3 2017: Dated or inaccurate data impedes effectiveness of marketing operations. Difficulty tracking digital marketing/advertising efforts. Pain point #3: Difficulty tracking digital marketing/advertising efforts. Marketing CRM solutions. Customer experience solutions.

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FUEL CYCLE Fuels B2C Relationships

PYMNTS

Currently the market is incredibly volatile and uncertain,” CEO Bahram Nour-Omid told PYMNTS. According to Forrester, brands face a 50 percent higher revenue risk in 2017. We recently introduced automated data visualization and mapping, a feature that will comb through data and make hidden connections visually apparent to users.

Branding 103
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PSA: Technology Is For Us Too, CTOs Aren’t the Only Ones with Tech in Their Budget

William Mills

American Banker , through SourceMedia research, recently surveyed more than 300 chief information officers from various financial institutions about their 2017 budgets. For your marketing and PR teams? Content marketing. Marketing automation. But what about technology spending for your CMO? Content management.

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Finovate Debuts: W.UP Offers a Library of Customer Insight Tools for Cross-Selling

Fintech Labs Insights

is a library of customizable, pre-packaged customer insights, along with a built-in marketing automation tool, which empowers marketers to build their own marketing campaign. and Balázs Zotter (Head of Product Line) at FinovateEurope 2017: The post Finovate Debuts: W.UP ” Sales.UP W.UP’s new SALES.UP

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