PYMNTS

DECEMBER 16, 2016

Here the elusive payments opportunity meets or, in fact, doesn’t meet, the elusive audience: accounts payable automation for middle-market firms. Eight questions and a series of detailed answers marked the webinar. Maybe not a hard concept, but not so easy. And what better way to get quick answers than a pop quiz?

Marketing Automation 100

Marketing Automation Marketing Cards Payments 100

Perficient

JANUARY 26, 2022

On February 2, Perficient’s Colletti will moderate a webinar that will feature GM Financial and Adobe. In the most simple terms, journey science encompasses research, analysis, strategy, and experimentation – everything that you need to identify opportunities to improve the customer experience.”.

Customer Experience 484

Customer Experience Strategy Digital Strategies Analytics 484

Perficient

JANUARY 26, 2022

On February 2, Perficient’s Colletti will moderate a webinar that will feature GM Financial and Adobe. In the most simple terms, journey science encompasses research, analysis, strategy, and experimentation – everything that you need to identify opportunities to improve the customer experience.”.

Customer Experience 221

Customer Experience Strategy Digital Strategies Analytics 221

Abrigo

DECEMBER 31, 2015

Katie Tolin, past president of the Association for Accounting Marketing (AAM) and founder of CPA Growth Guides LLC , says that many accounting firms, especially those that are growing revenues the fastest, are incorporating new strategies for business development, including new approaches to marketing.

Strategy 150

Strategy Marketing Survey Marketing Automation 150

Gonzobanker

JANUARY 29, 2018

Let’s define delivery here as the way the customer interacts with sales, marketing and service processes across the bank. A good example recently published in American Banker is how some banks coordinated helpful webinar content to guide small businesses and treasury prospects.

Analytics 110

Analytics Resources Strategy Marketing Strategies 110

William Mills

NOVEMBER 1, 2016

From public relations and trade shows to webinars or white papers – each member has an eye on the results of what gets created, how it quantifiably impacts the company and what type of qualified feedback is received along the way.”. Content marketing. Marketing automation. Content management. Content creation.

Technology 40

Technology US Customer Experience Marketing 40

William Mills

JULY 12, 2016

To help address this issue, our marketing automation partner HubSpot coined the term “smarketing,” which refers to aligning sales and marketing teams through frequent and direct communication between the two departments.

Marketing 40

Marketing Case Study Marketing Automation Fintech 40