Remove Management Remove Marketing Strategies Remove Technology Remove User Experience
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A Strategic Perspective: Emphasizing Inclusivity on a Global Level for Web Design

Perficient

These experiences must aim to accommodate and benefit different audience needs based on their geographical location, culture, ethnicity, race, gender, age, language, sexual orientation, and so on, without seeing these factors as an obstacle to overcome in the strategy and design process. Strategy and Design: Who Should Be in the Room?

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Ecommerce is Dead, Long Live Digital Commerce

Perficient

Is your current go-to-market strategy really working for your customers, or are you forcing them to do business the way you want them to do business? It is our experience that getting the voice of the customer information is a critical area to invest in and best served by working with a partner. Having the Right Technology.

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Ultimate 5-Step Guide to Transitioning from Google Optimize

Perficient

Watch our video guide on the Google Optimize sunset replacement and transitioning tips:  This video presents a structured strategy for businesses transitioning from Google Optimize to more robust tools. Integration with external systems like Snowflake, Customer Data Platforms (CDPs), and real-time segments becomes imperative.

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Citi: Turning Digital Payments Acceptance Into A Corporate Cash Management Play

PYMNTS

That is to say, as organizations expand on an international scale and reach new customers, those businesses must allow consumers to pay the way they want for the optimal end-user experience. As organizations — particularly technology firms in the services market — expand across borders, customer bases proliferate and diversify.

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How Unattended Retail Sells Loyalty

PYMNTS

If they don’t, they’re forced to spend time and energy on additional marketing strategies to recruit the next batch of new customers. While brick-and-mortar stores can employ customer retention strategies, kiosk and vending machine operations don’t always have the same tools available. Unattended Loyalty .

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FinovateFall 2017 Live Blog – Day 2

William Mills

VERY Cool mobile, user experience. Transforming consumer risk management with patented analytics, proprietary data and real-time insight into consumer behavior. YUKKA Lab AG detects market sentiments and transforms them into innovative tools for the finance and communications industry. Cool name and branding.

Samsung 69
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Finovate Spring 2018 – Day 2

William Mills

Again another financial wellness platform using machine learning technology. A TON of really old technology is being used in mortgage lending. In fact, Fiserv recently sold ALL of their mortgage technology to a PE firm. Grounding your organization’s digital transformation in people, processes, and technology is critical.