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How C-Stores Market To Digitally Savvy Gas App Users

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percent of consumers, this customer base may represent a marketing opportunity for C-stores. According to Thorntons, the ability to provide consumers with a loyalty-focused mobile solution has “changed the game for our marketing efforts.”. At the same time, C-stores are innovating by expanding and enhancing their digital offerings.

Marketing 153
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Enticing Millennials With Experiences Using ?Neighborhood Goods?

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The old model of opening a retail store with merchandise as a main focus of the space may not appeal to today’s consumers – millennials in particular. The Neighborhood Goods store slated to open this fall in Plano, Texas, for example, will have a bar and restaurant in the center of its space.

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TGI Fridays, Fast Casual Food To Cater To Millennial Expectations

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Whole Foods and other retailers capitalizing on the at-home health food craze were able to get out in front of millennial eating trends — or, at least, start riding at the crest of the wave. Look no further than TGI Fridays’ experimental store redesign for a new location in Corpus Christi, Texas, that opened on Monday (March 7).

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Who Will Use Self-Driving Cars?

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Ford Motor Company recently chose Austin, Texas as the next city to test and deploy self-driving vehicles. While self-driving vehicles might be synonymous with tech early adopters, much of the innovation could potentially target a very different user than the Silicon Valley stereotype. And this is not a one-off.

Study 101
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Mastercard, Pine Labs And The Global Buy Now, Pay Later Explosion

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Every market has different needs, wants and regulatory bodies overseeing it all. It’s not just about building something, but the right versions for the right markets. It’s a model that works well in the giant Indian market and one that they can build off of, Khoja said — one that has real potential on the world stage. “I

Austin 186
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Retail Pulse: DSW Expands In-Store Experiences; L Brands Plans Store Closures

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markets, aiming to generate repeat visits as part of its experiential retail efforts. Austin, Texas; and Dublin, Ohio. And NPD Group data found that millennials spent one-third of bra dollars last year on sports bras. Brick-and-mortar fashion retailers are developing in-store experiences to encourage customer loyalty.

Branding 129
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Digital License Plates Vie For Place In Connected Car Ecosystem

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The plates also offer geo-fencing technology that, at least for now, is meant to track “government or business vehicles,” though it could soon help with automated parking and serve as a conduit for marketing tasks. Besides California, states such as Arizona, Texas and Florida are moving toward use of digital license plates.

Michigan 139