How C-Stores Market To Digitally Savvy Gas App Users
PYMNTS
NOVEMBER 26, 2018
percent of consumers, this customer base may represent a marketing opportunity for C-stores. According to Thorntons, the ability to provide consumers with a loyalty-focused mobile solution has “changed the game for our marketing efforts.”. At the same time, C-stores are innovating by expanding and enhancing their digital offerings.
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