article thumbnail

5 SEO Tactics to Increase Traffic to Your Website: Part 2

William Mills

In order to maximize the amount of traffic coming to your website, there are other SEO tactics that you must implement: create targeted content in blogs and white papers, promote content via social media and use public relations to create inbound links. Create targeted content in blogs and white papers.

article thumbnail

Top 5 Surprises from FICO’s Fraud and Digital Banking Survey

FICO

But these can introduce friction into customer experiences in different ways, like forcing users to navigate out of an app to copy and paste a passcode sent by text message. To solve the problem, FIs must design and support experiences with the least number of “touches” that still offer strong protection against fraud.

Survey 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 SEO Tactics to Increase Traffic to Your Website: Part 1

William Mills

Five of the most important strategies for optimizing your website for SEO: identify the keywords most important to your company, optimize your website technically, create targeted content in blogs and white papers, promote content via social media and use public relations and inbound links.

article thumbnail

PSA: Technology Is For Us Too, CTOs Aren’t the Only Ones with Tech in Their Budget

William Mills

Personally, I found two other findings more exciting because of how they validated what I have observed among my peers and clients: CMOs having added responsibilities that may include tasks falling within customer experience or sales, for example; and. Social media. Social monitoring and measurement.

article thumbnail

FinovateSpring 2016 Live Blog – Day 1

William Mills

There is a growing focus on customer experience and related compliance issues. Qumrum allows banks to actually document customer interactions online. Leveraging assets from mobile banking and moving into the customer journey. i.e. showing the mobile banking when they are calling customer service.

article thumbnail

Top 5 Customer Development Posts of 2020: COVID and Beyond   

FICO

Transforming the Customer Experience: Telecommunications. Telecommunication providers have access to massive amounts of customer data, which can be leveraged by analytics to drive smarter, more personal customer decisions and offers,” noted Tim VanTassel. Here are our top 5 posts from 2020. #1.

article thumbnail

FinovateSpring 2016 Live Blog – Day 2

William Mills

From my understanding of their offering they let mid to large financial planners/consultants utilize state-of-the-art data tools in real time coupled with NLQ AI for a better customer experience, allowing a financial planner to do a better job for more clients in less time. Download: 10 Reasons Why Fintech Startups Fail White Paper.

Video 40