Remove Customer Experience Remove Marketing Strategies Remove Mobile Remove Study
article thumbnail

A Strategic Perspective: Emphasizing Inclusivity on a Global Level for Web Design

Perficient

These experiences must aim to accommodate and benefit different audience needs based on their geographical location, culture, ethnicity, race, gender, age, language, sexual orientation, and so on, without seeing these factors as an obstacle to overcome in the strategy and design process. Strategy and Design: Who Should Be in the Room?

article thumbnail

Are Retailers Missing Out On ‘Supershoppers?’

PYMNTS

In fact, Google describes them as supershoppers — many of which utilize the power of their mobile devices to influence their shopping experience and, as a result, are more informed and efficient than ever before. Last year, on mobile alone, they jumped 30 percent on Black Friday and 50 percent on Cyber Monday when compared to Nov.

Retail 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Delivering Safe Return to Office & Smarter Customer Interactions

Cisco

Chris Bottger, Cisco Americas Workplace Experience Strategist indicates Employee Engagement continues to be a challenge as FinServ employers assess a Safe Return to Office strategy. This is why many CEOs feel talent uncertainty is their biggest risk to growth, according to a KPMG study.

article thumbnail

GonzoBanker’s Post-Pandemic Customer Care Playbook

Gonzobanker

So hats off to executives at community-based institutions who, according to Cornerstone Advisors’ What’s Going On In Banking 2021 study, said improving customer experience and service delivery was their No. As a result, internal morale suffers, and so does the customer experience. Customer Experience.

article thumbnail

2018 Top MarTech Trends: Top Pain Points and Spending Priorities for CMOs

Payments Source

Marketing pain points: Bad data, consistent customer experience, and tracking campaign results. We asked: “Please indicate your Marketing department’s major initiatives in the next 6-12 months.”. Three areas caused the most distress in Q3 2017: Dated or inaccurate data impedes effectiveness of marketing operations.

Trends 72
article thumbnail

Five Points Of Cross-Border Commerce Failure

PYMNTS

When it comes to optimizing cross-border commerce opportunities — in both developed and emerging markets — every merchant knows that they must think mobile first. According to Howard West, the Senior Director of Global Strategies at Digital River, that means thinking local. “If “Think mobile first,” West emphasized.

Mobile 100
article thumbnail

Ubiquity And The Holy Grail Of Rewards (And Rewards Points)

PYMNTS

Maybe both, as studies show a third of consumers never redeem their points, which creates a problem for loyalty program sponsors, since redemptions directly influence engagement behaviors and profitability. But then again, a lot of people aren’t paying attention. Or maybe the rewards programs aren’t enticing enough. Stay tuned.

Strategy 102