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Improve Engagement with Web Push Notifications and Sitecore Marketing Automation

Perficient

With the Web Push Notifications for Sitecore Module, available on github , you can manage Web Push Notification campaigns directly in Sitecore. If you are using Sitecore’s Experience Accelerator, install the optional “Subscription Component” package to add a new “Subscribe Button” component to the SXA toolbox.

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Addressing the Need for Personalization in the Financial Services Industry

Perficient

Across financial services – industries such as banking, wealth management, and insurance – the need for greater personalization has been a theme for several years. In the financial services industry, security, stability, and protection are foundational brand values from which to deliver customer experiences.

Industry 294
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Market your community bank with first-party data

Independent Banker

“The key is to understand the profiles of the best and [more challenging] customers, which can then impact who you target for solicitation,” says Stephenie Williams, vice president, financial institution marketing product and strategy at marketing solutions company Vericast in San Antonio. Prioritize data accuracy.

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Revel Systems And Punchh Team Up To Enhance iPad POS

PYMNTS

Revel Systems , the maker of an iPad point-of-sale management tool for brick-and-mortar retailers, food businesses and other industries, announced on Tuesday (Sept. 6) it is partnering with Punchh , a provider of mobile engagement, CRM and marketing automation technologies for restaurant chains.

System 100
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Financial Brand Forum 2018: 7 Takeaways in 7 Minutes

Gonzobanker

It turns out that a conference about storytelling, design, customer experiences, applied data and delivery is a nice team fit. Front and center was Evolution Group’s SilverTech slowly building up regional networks of locally deployed implementers of horizontal web and process tools. ConTENT with CONtent?

Branding 127
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FinovateSpring 2017 Live Blog – Day 2

William Mills

ALL LENDERS whether banks, credit unions or independent mortgage bankers MUST step up their customer experience and reduce costs with new technology from companies like BeSmartee. Again, another great UI show how a loan officer can work faster creating a better customer experience. 12:28 pm Infocorp. infocorpgroup.

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PSA: Technology Is For Us Too, CTOs Aren’t the Only Ones with Tech in Their Budget

William Mills

Personally, I found two other findings more exciting because of how they validated what I have observed among my peers and clients: CMOs having added responsibilities that may include tasks falling within customer experience or sales, for example; and. Our inside sales team is, in effect, part of our marketing team.