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How Experiential Retail Is Giving Physical Stores An Edge

PYMNTS

The consumer doesn’t just buy a candle – she has an experience that extends well beyond the purchase. Like anything else worth doing in retail technology and the customer experience, experiential marketing must be measurable. For every store and event, emails were sent to customers inviting them to the show.

Retail 210
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Risk-Aware Marketing to Personalize Telco Customer Engagement

FICO

Market-leading operators are incorporating mathematical optimization and simulation to continually learn and improve their acquisition strategies, customer experience and customer retention. Proactive Risk-Aware Management is Everything When it Comes to Retention. There’s a mass of customer data available.

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The Rise of Telco Cloud-Based Platform Solutions

FICO

In terms of revenue, the telco cloud-transformed operator will enjoy shorter time-to-market, with new and more relevant products and services, increased cross-selling and upselling through automation, recommendation engines, reduced customer churn due to streamlined contract renewals and an enhanced CX. Creating a Culture of Analytics.

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Delivering Trust for Risk-Aware Telcos - Using Data and Analytics

FICO

Even if they’re appealing to younger demographics, those with lean credit histories and so-called ‘thin-files’, success hinges on the perception of trust, security, appropriate risk-aware offers and the quality of customer experience. Transforming the Customer Experience: Telecommunications. See all Posts. Related posts.

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Why Libraries Are Giving Up On Late Fees

PYMNTS

That lost library book we had almost managed to convince ourselves no longer existed. Because libraries need customers to keep coming in – and they have been finding out in recent years that a late fee and a disapproving librarian create a very bad customer experience … but one that is pretty easily rectified.

Minnesota 188
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How banks can stand out in an experience economy

ZootBlog

The branch manager of her downtown Manhattan bank sits in the corner office which is comprised of floor to ceiling glass, making him completely visible to everyone who walks by. Banks that are able to see the world through their customers’ lens will be able to build an authentic experience.

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How Can Banks Thrive in the Next Five Years?

Jeff For Banks

My Remarks to Bank Client's Annual Meeting of Shareholders "I want to thank [Chairman] and the Board, [CEO] and the management team for asking me to come out and remark on where I think the banking industry is going over the next five years. First Internet Bank in Indiana was founded in 1998. And products started migrating online.