Remove Customer Experience Remove Financial Technology Remove Mobile Remove social media
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FinTech year in review: What we saw and where we’re going

Insights on Business

Consumers have been conditioned by Google and Apple to see that banking services can be much more accessible and convenient from a mobile device. There are also huge legacy issues where existing infrastructure cannot be demolished in order to accommodate customers who are still attached to old methods.

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Where Are Bankers Targeting IT Investments? William Mills Agency’s Bankers as Buyers 2017 Report Now Available

William Mills

Key trends in this year’s report include the continued evolution of payments technology, increased adoption of self-service and innovative branch automation technology, and further enhancements to mobile banking – all converging as part of an overlying strategy to improve the customer experience.

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5 SEO Tactics to Increase Traffic to Your Website: Part 1

William Mills

Search Engine Optimization tactics to improve your digital footprint in the financial technology industry. SEO is crucial for companies in the financial technology industry because it helps generate leads by being on page one of Google when consumers are searching for your products or services. Mobile Friendly.

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FinovateFall 2018 Live Blog – Day 2

William Mills

However, they see their main value as helping to improve customer experience. ^SR Cashoff enhances customer engagement with its loyalty program offering cash back by big-name brands. Demoing mobile banking app which has smart capability. Very interesting to see what is coming to the mobile banking app.

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FinovateSpring 2017 Live Blog – Day 2

William Mills

Showing a mobile browser-based that once again looks slick. ALL LENDERS whether banks, credit unions or independent mortgage bankers MUST step up their customer experience and reduce costs with new technology from companies like BeSmartee. She manages all digital and social media efforts on behalf of agency clients.

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FinovateSpring 2016 Live Blog – Day 1

William Mills

They use Natural Language Processing algorithms for the customer interaction. The bot can be accessed via chat, mobile, email, and other channels. ^SR There is a growing focus on customer experience and related compliance issues. Qumrum allows banks to actually document customer interactions online. ^SR

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Finovate Fall 2016 Live Blog – Day 2

William Mills

Addresses compliance, fraud experience and customer experience analytics. Customers want self-service capabilities but regulation and risk is top of mind that get in the way of digital interactions. Social media is a special challenge since social media was not created with compliance in mind.