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Creating A Community For A Niche Outdoor Brand Around

PYMNTS

But when retail gets more niche or specialized, like in the arena of specialized outdoor good and equipment – the consumer’s interests and needs get a bit different. Quality and function are generally more key considerations than price alone – which means the customer is often looking for a wider range of very specific products.

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Smart Watches, Run Hubs And New Balance’s Retail Reset Button

PYMNTS

Said simply, New Balance is rethinking athletic footwear retail — how to sells shoes, where to sell shoes and how to carry on its relationship with its customers across channels — and in between sneaker replacements. The Run Hub is our strategic attempt to continue to innovate and invigorate the sport of running and the running community.”.

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Peace Coffee Perfectly Times Its Pandemic-Fueled Growth

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The retail news is full of companies that have made brilliant and sometimes dramatic pivots to catch up with the shift to Digital 3.0. Last week, it announced that its products would expand beyond the Twin Cities to Madison, Milwaukee, Chicago and (in September) Denver. “I But sometimes the pre-pandemic plans work out just fine.

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Beautycounter Embraces D2C Innovation With Purpose

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We’ve listened to our community and their requests for different payment options – more and more retailers are offering this as an option. Beautycounter has retail stores in New York City and Denver, eCommerce capabilities and approximately 45,000 sales consultants across North America.

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Can Trust Fuel B2B Sharing Economy Growth?

PYMNTS

At least that’s the gist of a recent report out of Denver, where, according to the city’s main local newspaper , a Denver startup called venUse aims to become an Airbnb of commercial spaces. The people who run the Denver commercial space operation reportedly understand these larger points about trust and the sharing economy.

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Building A Niche Brand For Outdoor Enthusiasts

PYMNTS

But when retail gets more niche or specialized, like in the arena of specialized outdoor goods and equipment, the consumer’s interests and needs are a bit different. All of those points of expansion, Phillips said, are intended to build a retail operation around a community of enthusiasts, and to reap the rewards of those synergistic effects.

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And Then There Were 20 — The Amazon HQ2 Finalists

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Denver, Colorado. Through this process, we learned about many new communities across North America that we will consider as locations for future infrastructure investment and job creation.”. But only one can be selected, and the top 20 from which the elect will be chosen include: Atlanta, Georgia. Austin, Texas. Boston, Massachusetts.

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