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Good News from Gen Next

Independent Banker

Out of Mom and Dad’s basement, millennials are primed to become your next best customers. Bauhs is on the tail end of the “millennial” generation, which is commonly defined as those born between 1980 and 2000. This is really the moment for community banks to show that they’re a fit for millennials. By Ed Avis.

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3 Tips for Targeting Millennial Entrepreneurs

NCR

And there’s no better way to target Millennial entrepreneurs than with the technology they crave to help them in their business pursuits. More than any other generation, Millennials experience life, work and business through technology and they expect seamless interactions regardless of location.

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Good News from Gen Next

Independent Banker

Out of Mom and Dad’s basement, millennials are primed to become your next best customers. Bauhs is on the tail end of the “millennial” generation, which is commonly defined as those born between 1980 and 2000. This is really the moment for community banks to show that they’re a fit for millennials. By Ed Avis.

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The New Rules of Engagement

Independent Banker

Winning connections with Gen Y customers come with a few unspoken protocols of marketing and communication etiquette. Texting millennials enters their private zone. Ask permission before texting or emailing them, and don’t abuse the privilege of your direct access with over-communication. By Kathryn Jackson Fallon.

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The New Rules of Engagement

Independent Banker

Winning connections with Gen Y customers come with a few unspoken protocols of marketing and communication etiquette. Texting millennials enters their private zone. Ask permission before texting or emailing them, and don’t abuse the privilege of your direct access with over-communication. By Kathryn Jackson Fallon.

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How Banks Can Stay More Connected Like Amazon

Gonzobanker

It’s not a “Millennial thing.” According to a recent study by Ellie Mae, 92% of all home borrowers research online before applying. Reorganize around the entire customer buying process by consolidating sales, marketing and service, instead of organizing by departments and product lines. So what can GonzoBankers do to keep up?

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Are Rewards Programs a Requirement?

Independent Banker

Banking customers are no different. Statistics are especially compelling for those trying to attract and maintain the millennial segment. But offering a rewards program alone will not make a bank unique or successful. All successful rewards programs require marketing support. The full study can be read here.