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[Podcast] What If? So What? Episode 4: What if Every Brand Went Direct to Consumer?

Perficient

In a world where retail has changed and consumers remain at home, how do brands reimagine the task of getting products to customers? podcast , we interview Jon Bostock, best-selling author, innovator, co-founder and CEO of Truman’s and learn how brands that innovate will win in a rapidly changing digital-first economy.

Branding 441
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Walmart Rolls Out Voice Orders On Google Assistant

PYMNTS

In a blog post, Tom Ward, senior vice president of digital operations at Walmart, said the retailer is building platforms with partners including Google to help customers shop via voice. Starting in April customers can say “Hey Google, talk to Walmart” and the Google Assistant will add items directly to their Walmart Grocery cart.

Google 165
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How Analytics Can Help Fashion Brands And Retailers

PYMNTS

What does it take for a fashion brand to stay on top of the trends? But not all brands excel at crawling the web for information relevant to their businesses. “A Its technology works like Google , in a sense. “We Brands and retailers work on a global scale, after all. A lot of market data. An International Market.

Analytics 162
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Financial Brand Forum 2019: 5 Wins in 5 Minutes

Gonzobanker

In five short years, The Financial Brand Forum has grown from startup to become the preeminent financial industry event. LinkedIn Podcasts YouTube with pre-rolled Google search Building out and re-using helpful content across multiple platforms. Tip of the hat to The Financial Brand’s Jeffry Pilcher. Let’s just call it.

Branding 125
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InsureTech Connect 2022 Recap: Key Themes Include Data, Personalization, and Embedded Insurance

Perficient

It is no longer okay to simply be the industry leader in experience when consumer expectations are set by cross-industry experience leaders like Amazon, Apple, and Google. The digital experience requires real-time and frictionless interaction delivered by robust cloud and API programs.

Data 275
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CellPoint Mobile Rebrands As CellPoint Digital To Power Travel Payments

PYMNTS

CellPoint Mobile, which specializes in digital commerce and payment solutions for airlines and travel companies, today rebranded as CellPoint Digital with a new website and product offerings, the company said in a press release on Tuesday (Sept. We started out with a radical, mobile-first solution.

Mobile 129
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Test And Measure: How To Capture The Retail Digital Shift

PYMNTS

The digital shift, to paraphrase Gil Scott-Heron , will not be televised – but it will be measured. Retailers and direct-to-consumer (D2C) brands that are now seeing their eCommerce sales take flight would be remiss to ignore the data being generated by the digital shift and the potential marketing opportunities.

Retail 130