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How TikTok ‘eGirls’ Helped Create A Multi-Million-Dollar Fashion Brand

PYMNTS

If one were to make a list of products for a cutting-edge fashion brand aimed at capturing the emerging Generation Z market, it is safe to assume that “foxtail keychains” would not make the top 10. And while the brand is often described as “punk,” “goth” and “extremely eclectic,” Lynn noted in an interview that she doesn’t see it this way.

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SoFi Attracts Big Name In Latest Funding Round

PYMNTS

The company said it will use the capital to invest in growth and add some muscle to its $2.3 Previous SoFi investors include SoftBank Capital and Peter Thiel. The private capital space has attracted a lot of interest lately: Investments in the area grew to $4.4 billion balance sheet. percent annual percentage yield.

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12 Industries That Will Thrive Thanks To Millennials

CB Insights

Popular media coverage of millennials often fixates on the industries the generation is allegedly killing and their supposed fiscal irresponsibility. Some industries benefiting from millennials’ increased spending power, such as travel, reflect well-worn Gen Y tropes like the general preference for “experiences” over things.

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Dote Raises $7.2M For Mobile Shopping App Aiming To Compete With Amazon

PYMNTS

million in a venture capital funding round to compete with Amazon in the eCommerce fashion business. According to news from TechCrunch , Dote is a mobile shopping app that curates from brands like Sephora , Victoria’s Secret and Gap in what the company calls a virtual mall. A newly launched retail app called Dote has raised $7.2

Mobile 100
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Coachella’s Contextual Commerce: The Good, The Bad And The Flower Crown Ugly

PYMNTS

But setting up shop on the edge of the festival and hawking blatantly branded products is a little too gauche for Coachella attendees who want to preserve the festival’s sanctity (whether it ever existed or not), which leads more than a few companies to turn to social media and the tricks of contextual commerce. Is it though?

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Why Partners And Profits Are Meal Kit Startup Chef’d Secret Ingredients

PYMNTS

One PYMNTS reader living in San Francisco noted that between the various meal delivery startup services in her area, she and her spouse could literally sign up for free trials for a year and never once pay to make their own meals. Searches on Yelp and Instagram both show younger people are talking a lot about it.

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Unbundling Bank Of America: How The Traditional Bank Is Being Disrupted

CB Insights

The pandemic has also accelerated recent trends in banking, especially among the millennial demographic, which tends to favor digital banking and online brands over traditional banks. However, both brands have expanded to additional products, such as Venmo’s credit card and Cash App’s stock investing offering. .

America 101