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Steal This 5-Step Banking Innovation Playbook from Gentle Monster

South State Correspondent

Honkook Kim and his Gentle Monster Brand is a perfect example. The Banking Innovation Playbook – Step 1: Find a Niche Kim looked at the market and knew he needed traction in at least a single segment where he could create a brand and a following for Gentle Monster. Find the gap in one segment and build success from there.

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Flexible Designs, Floorplans & Branding Help Future-Proof Bank Branches

The Financial Brand

This article Flexible Designs, Floorplans & Branding Help Future-Proof Bank Branches appeared first on The Financial Brand. In an environment of segmented markets and fast-changing consumer behaviors, flexible branch designs enable banks to respond quickly.

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Why diversity abounds in new branch designs

Celent Banking

It stems from diversity in a number of factors: an institutions’ brand equity, desired customer experience, target market, legacy system capability and a host of other factors. Not everyone sees it this way (Figure 2). This diversity of opinion is to be expected.

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Branching Out  

ABA Community Banking

How the new generation of bank branch designs builds community, brand and emotional connections. The post Branching Out appeared first on ABA Banking Journal.

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Branching Out  

ABA Community Banking

How the new generation of bank branch designs builds community, brand and emotional connections. The post Branching Out appeared first on ABA Banking Journal.

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To Branch or Not To Branch: Here Is The Answer

Jeff For Banks

If you are a shorter term strategist, and you want to grow, then branching remains on the table because it remains high in importance when customers are asked why they bank where they do. Even if they do not frequent their local branch, they tend to bank where a branch is nearby. But what kind of branch? You want to fail?

FDIC 112
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7 Rules To Improve Total Experience Using the “Time-on-Task” Methodology

South State Correspondent

We don’t care if it is an ATM, a new branch design, a fraud database, a deposit account opening product, or a core system, time matters. Usually, speeding up technology comes down to intelligent design around a thoughtful process and using existing or third-party data to limit input time.

Policies 195