Boston Branding Customer Experience Information 
Cisco
MAY 29, 2019
In retail banking, it’s clear customer experience matters, and the stakes have never been higher. Study after study confirms the importance of providing personalized, integrated experiences for satisfaction and retention of financial services customers. Opportunity #2: When customer satisfaction is on the line.
Cisco
MAY 29, 2019
In retail banking, it’s clear customer experience matters, and the stakes have never been higher. Study after study confirms the importance of providing personalized, integrated experiences for satisfaction and retention of financial services customers. Opportunity #2: When customer satisfaction is on the line.
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PYMNTS
NOVEMBER 8, 2017
“Consumers aspire to live a connected life and crave solutions that make this possible,” said Ruth Crowley, vice president of customer experience design at Lowe’s. So, we developed Smart Home powered by b8ta to emulate a ‘lab-like’ atmosphere that empowers customers to make informed decisions.”.
Fintech Labs Insights
MARCH 14, 2024
For financial marketers, especially those in credit unions and community banks, the biggest event of the year, The Financial Brand Forum , is just two months away. Event details are up-to-date at the time of publication but always check with the event for the latest information. But there is much more to choose from.
PYMNTS
AUGUST 18, 2016
That’s become pretty much gospel for brands, retailers and marketers alike. And one of the most valuable forms of data right now is behavioral data because it tells a retailer or brand where a customer or potential customer goes, does and spends their time and money on.
PYMNTS
JANUARY 26, 2018
Perhaps counterintuitively, Boston-based tech company True Fit took a non-visual approach to this challenge, instead opting to leverage data from both consumers and brands to suggest products that are likely to match not only the shopper’s body shape and size, but her personal style as well. A Different Approach. Innovation Trajectory.
PYMNTS
FEBRUARY 4, 2019
They aim to help shoppers move seamlessly from browsing a merchant’s website to perusing the aisles of brick-and-mortar stores through shared carts and other digital payment experiences. In some cases, brands like Loblaw and Nike are letting shoppers use their mobile phones to pay for their purchases at their physical stores.
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