Banking 2020

AUGUST 18, 2015

This reason, among many others, is why marketers know that it’s something they need to pay attention to, if they aren’t already. Sabrina: So given your experience and the time that you spent in the industry, why do you think search marketing is so important these days? What do you find interesting about it? Sabrina: That makes sense.

Industry 40

Industry Pennsylvania Marketing Mobile 40

Banking 2020

DECEMBER 11, 2015

Brenda Shimmons holds an MBA in Marketing and is a DI Innovation Catalyst. She has over 15 years of analytics leadership experience within financial services working with such industry leaders as GE Capital, Wachovia Bank (Wells Fargo), SunTrust, Scotiabank, and a portfolio of over 1,200 community banks and credit unions.

Data 40

Data Analytics Analysis User Experience 40

Banking 2020

OCTOBER 30, 2015

In Britain, a much smaller market than the United States, banks closed 500 branches in the last year alone. That’s more than double the number from 2013, and the damage is far from done: the market is on track for at least 650 closures in 2015. Here’s one indicator of how this shift is playing out.

Community 40

Community United States Survey Millennials 40

Banking 2020

SEPTEMBER 7, 2015

Several banks resisted the effort—citing concerns over confidentiality and the expenses involved—and at least one apparently changed its status as a community bank. There are plenty of mandates already in place to govern banking operations, and pushing companies to do good can have the opposite effect.

New York City 40

New York City New York Community Industry 40

Jeff For Banks

APRIL 14, 2022

2019 Mehrsa Baradaran Baradaran, Mehrsa The Color of Money: Black Banks and the Racial Wealth Gap 2019 Neil Barofsky Barofsky, Neil Bailout: An Inside Account of How Washington Abandoned Main Street While Rescuing Wall Street 2012 Patricia Beard Beard, Patricia Blue Blood and Mutiny: The Fight for the Soul of Morgan Stanley 2007 Ben S.

America 78

America National Denver United States 78

Banking 2020

NOVEMBER 27, 2015

Some might be, but it turns out that the big winners, at least in this iteration, are actually local and community banks, registering a 5% migration. Meanwhile, the large regional or national banks are the biggest losers, saying sayonara to 16% in this customer age group. That’s a major advantage in this market.

Millennials 40

Millennials Survey social media Online 40

Banking 2020

FEBRUARY 12, 2015

Fortunately, this is compatible with the general direction banking is taking, that of the branch-as-community-lounge concept. Some larger banks are already taking the initiative to great fanfare, including Umpqua and ING/Tangerine. Community banks are doing the same, with informal furniture, coffee bars and dialog towers.

Community 40

Community Retail Mobile Community Bank 40

Banking 2020

MAY 21, 2015

Banks and credit unions alike often find themselves wondering how they can further connect with their local communities. In this FI Highlight, Christopher McGill, president and CEO of East River Bank in Philadelphia, discusses how his bank’s marketing initiatives are helping to drive community engagement.

Philadelphia 40

Philadelphia Community ATM Customer Experience 40

Banking 2020

MARCH 12, 2015

In fact, for community banks with a relatively small geographic target market, this is a perfect example of how omni-channel can be incredibly effective. If it happens seamlessly, the store will have my business, and my brand loyalty.

ATM 40

ATM Retail Mobile Atlanta 40