2020 Branding Marketing Strategies Online 
PYMNTS
NOVEMBER 13, 2020
Power research shows that the number of customers doing their credit applications online has kicked into high gear. Power 2020 U.S. Consumers and Banks Both Like Online Auto Loans. Online Sales Are Also Booming. But not surprisingly, online car sellers are thriving this year. Power, said in releasing the J.D.
PYMNTS
MAY 19, 2020
Reduced store visits and larger order quantities have led to supply shortages that have increased consumers’ willingness to try new brands and new categories,” said Charlie Gage, director of business intelligence at Inmar Intelligence. According to eMarketer, more than six in 10 U.S. adults will be digital coupon users this year.
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PYMNTS
MAY 29, 2020
The company says that its offline-online split is about 66 to 33 percent of sales. For the first quarter ended May 2, 2020, net sales decreased 40 percent from last year. On the earnings call late Thursday the CEO detailed some of the financial results and strategy going forward. Loss per diluted share of $3.33
Social Assurance
NOVEMBER 19, 2021
A good marketing budget starts with determining where your financial brand wants to go. Decide company goals early on and let these help guide your marketing budget planning process. Marketing strategies must evolve in order to stay relevant to the modern customer.
Perficient
SEPTEMBER 30, 2020
The world threw a major curveball at us back in March 2020 when COVID-19 erupted on the global stage. As we enter into the 2020 holiday season and great uncertainty remains around what to expect, it’s critical to map out your strategy and how to deal with the challenges that may present themselves over the next three months.
Social Assurance
DECEMBER 4, 2020
2020 brought new truth to the expression “a year like no other” – providing twists and turns that few, if any, saw coming. Our Annual Marketing and Compliance Survey and Report sought to better understand how some of these changes affected the financial services industry and how community financial institutions responded to the challenges.
PYMNTS
FEBRUARY 16, 2018
Well-positioned, Nooyi noted – but setting up to be better-positioned as it attempts to future-proof the various CPG brands under its umbrella to better compete in a digital world that, increasingly, does not appear to favor CPGs or their standard distribution chains. Early days – still too early to declare any CPG brand right or wrong.
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