Innovation Marketing Strategies Mobile Study 
Gonzobanker
AUGUST 23, 2021
According to Cornerstone’s What’s Going On In Banking study , heading into 2020, just 4% of mid-size FIs had deployed a chatbot. The question that financial institutions must address: Has the time come for chatbots to become as ubiquitous in banks as mobile banking apps? Another 16% planned to invest in chatbots in 2021.
PYMNTS
NOVEMBER 30, 2020
As a result, the pace of innovation is also unmatched as companies aim to keep the wearables product pipeline full. Like so many aspects of our lives that have been reshaped by the pandemic, the present infatuation with fever as an early warning of COVID-19 has sparked both demand and innovation within the wearables sector.
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PYMNTS
MARCH 5, 2016
And here’s an interesting factoid: The Top 6 mobile apps are owned by Facebook or Google — the two-company duo that would own the entire Top 10 were it not for Pandora (#7) and Apple Music (#10). In banking alone, mobile customers are a huge boon to the bottom line, as a yearlong study by Fiserv demonstrated.
PYMNTS
JUNE 29, 2017
To cater to this growing demand and capture digital consumers, merchants are rolling out features ranging from personalized suggestions and order histories to mobile payment acceptance and faster delivery. This led the company to partner with Vantiv, a leading credit card processor with mobile integration specialization.
Banking 2020
AUGUST 24, 2015
Sabrina: Angie, I’m first curious about how you got involved in search marketing. After studying broadcast television in college, I joined an advertising agency as an account executive, when everything was starting to go digital, and one of the first projects I was handed was a client’s website. What do you find interesting about it?
Banking 2020
AUGUST 18, 2015
To further understand the search marketing industry, Sabrina Sexton, Product Manager at Digital Insight, sat down with Angie Gibson, a digital marketing expert, to pick her brain and learn firsthand from a leader in the industry: Sabrina: Angie, I’m first curious about how you got involved in search marketing.
CB Insights
DECEMBER 14, 2017
The Honest Company’s content marketing strategy that drives 151,000 visits from pre-qualified customers. Most of the D2C companies that we studied focus on selling only a handful of different products, and many started out with just one. Today, the world’s dominant retailers are all online. That’s what we’re after.”
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