William Mills
APRIL 25, 2019
Social media is frequently viewed as a B2C marketing strategy that other companies needn’t bother with. However B2B companies, and fintechs in particular, can gain enormous benefits from a well-rounded social media strategy.
Perficient
APRIL 20, 2023
blockchain, digital wallets, money center banks, emerging payment solutions, digital lending, economic turmoil, and fintech disintermediation). Marketers often turn to technology vendors to help them define robust and compliant digital marketing strategies.
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William Mills
AUGUST 30, 2018
The most exciting aspect of being immersed in the fintech world is that it is constantly changing and evolving. Hosting a fintech podcast is not only a great opportunity to share your thoughts on trends and events in the community, but it also has some significant potential benefits from a business standpoint. SEO Benefits.
Bank Innovation
JANUARY 30, 2019
s robust marketing strategy for its retail bank has paid off, as the bank today reported that half of its new retail customers were millennials. Ally Financial Inc.’s Of Ally Financial’s 230,000 new retail deposit customers via its retail side, Ally Bank, 126,500 were millennials, according to bank’s earnings report released today.
South State Correspondent
SEPTEMBER 20, 2022
Bank Marketing Lesson 9: Goal Setting – A Common Theme. Many sessions discussed the importance of setting clear goals for any marketing effort, such as the talk by Jessica Reese (graphical notes below), the Social Media Manager for Arvest Bank (AR, $27B). The audience learned from these banks’ mistakes and successes.
The Financial Brand
MARCH 17, 2023
Check out how banks and fintechs are trying to reassure customers worried about their deposits, with examples from social media and email. This article 3 Effective Tactics to Calm Customer Fears in a Banking Crisis appeared first on The Financial Brand.
Insights on Business
FEBRUARY 13, 2019
For example, by partnering with movie theaters and ride-sharing services like Uber, Bradesco is able to generate relevance, frequency and importance with a social-based marketing strategy. –> Explore IBM Banking and Financial Markets Solutions. –> Browse more Think 2019 financial services blogs.
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