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A Bank Automation Summit Preview: Key 2023 Banking Automation Trends

Perficient

Perficient is looking forward to bringing our unique combination of automation technical know-how along with financial services and payments industry expertise to the Banking Automation Summit in Charlotte, North Carolina on March 2-3. Next, we’re observing a continuously increased focus on customer experience.

Trends 474
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Legacy Healthcare CRM: Understanding Why It Needs to be Different

Perficient

As a result, healthcare marketers didn’t always get much respect. Marketing was seen as a business expense. Campaigns might include newspaper ads and billboards with one phone number promoting all events and seminars. They offer state-of-the-art marketing automation and online performance metrics.

Marketing 332
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Hip On HIPAA: Pushing Back to Use Patient Data

Perficient

We even know that a phone call from a hospital VIP because their spouse received a personalized post card on weight-loss surgery can be a career altering event (true story). So what’s a modern, data-driven marketer to do? helping them build the strategy, technology, and communications to impact change and community health.

Data 493
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Charity Crowdfunding Startup Classy Raises $30M

PYMNTS

Classy assists 501c3 or other nonprofit organizations with running charity crowdfunding, increasing awareness, fundraising events as well as online and mobile campaigns, TechCrunch reported. That’s really bad and we can use technology to improve that.”. We have always been very campaign focused.

San Diego 100
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Market your community bank with first-party data

Independent Banker

Or, they may lack a marketing automation system, which can help banks manage their emails and send automated messages based on how recipients engage with content. Making the investment On top of that, he says many balk at the cost of the technologies. Marketing for a lot of folks still is a necessary evil,” Cook says.

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Jumpstart Your Platform Selection and Avoid Lengthy RFP

Perficient

Event Management. Contact Center Technology. Artificial Intelligence for Chatbot, Machine Learning, NLP, and Image Recognition platforms. Commerce platforms. Social Networks. We also have many other platform types in the works, including. Master Data Management Platforms. Product Information Management Systems.

System 332
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Business development strategies for 2016: Marketing

Abrigo

Firms that had the highest organic growth spend a higher percentage of their revenue on marketing than firms with the lowest organic growth. She reviewed the top 10 marketing expenses (excluding compensation) that the survey identified among all firms. Metrics to assess marketing effectiveness are shifting, too, she said.

Strategy 150