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[Webinar Recording] What Financial Institutions Can Learn From Top Brands in Other Industries

Perficient

It was so personal that people bought bottles for themselves and others and took to social media with thousands upon thousands of photos. Casper Mattress Company created the Insomnobot-3000, a late-night chatbot designed to keep customers company when they cannot sleep. How financial institutions can apply these strategies.

Branding 294
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SCAD Team Mentored by Director of Experience Design Wins STARTUP Competition

Perficient

Joseph Willet, a Director of Experience Design at Perficient and alumni of Savannah College of Art and Design (SCAD), recently mentored a team of students that participated and won the Fan Favorite award at the 2021 STARTUP competition, the week-long yearly competition hosted by the Future Leaders of UX (FLUX) Club.

UX 539
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Personalized Marketing: What Banking Customers Really Want

Perficient

This indicates an opportunity for further optimization of video, digital advertising, webinars, search engine marketing, social media, and more, which reinforces the importance of having the right technology in place to drive these initiatives effectively.

Marketing 294
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Consumer-centric Digital Experience in Healthcare

Perficient

Building “stickiness” into the digital experience. Health systems that succeed in building “stickiness” do things like use gamification and social media tools. It’s the social media or TurboTax experience. What are all of these medications for? And so on…. These are the essence of stickiness.

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Leveraging Social Reviews to Improve Customer Experience

The Financial Brand

Social media reviews are an excellent way to monitor customer experiences, ensuring a real-time analysis of the voice of the customer.

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Leveraging Social Reviews to Improve Customer Experience

The Financial Brand

Social media reviews are an excellent way to monitor customer experiences, ensuring a real-time analysis of the Voice of the Customer.

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We analyzed 7 of the fastest-growing personal finance apps of all time to figure out the secrets to their success — here’s what we learned

CB Insights

In each instance, we tore apart the UX and UI of each tool, looked at their growth and revenue numbers, pored through interviews with founders and early employees, researched their public reception, talked to employees, and did our own math. And it would be a constant challenge to keep them from hurting the customer experience.

Tools 78