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Post COVID-19 Customer Experience Imperatives

Perficient

The pandemic exposed both good and bad customer experiences as companies reacted to the changing market and economic conditions. As we start to emerge from the pandemic in 2021, what should customer experience practitioners focus on to begin to ramp back up? Ensuring that customers feel understood (65%).

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3 Fundamentals Every Digital Strategy (Still) Needs

Perficient

Empathetic leaders go even farther, developing systems of insight to turn vast amounts of data into meaning. They develop analytics platforms that support learning at scale so they can drive the personalized experiences that lead to competitive advantage. Issues that can make or break customer experience success.

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More Than a Brand Steward: The Redefined Role of CMO

Perficient

While most CMOs agree this is a shift in the right direction, they also recognize they don’t necessarily have the right personal experience, team members, or skill sets to deliver on these expectations. Therefore, CMOs are responsible for the entire customer experience from awareness to advocacy. The short answer is No.

Branding 378
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End-to-end digitization – the key to outstanding customer experience?

NCR

For every financial services provider operating today, digital technologies and channels are a key part of the mission to deliver the highest possible standard of customer experience. Improving customer engagement and experience is one of the key goals of these investments. ” Overcoming the obstacles.

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Why Commerce Should be the Key to Your Digital Transformation

Perficient

Is our organization structured to support this digital approach? Does our product data and content support this digital vision? All of these items are impacted by your business’ go-to-market strategy when deciding to add a digital channel. Include Voice of Customer and Employees.

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Is “Enterprise Intelligence” an Oxymoron? Breaking the 5 Blockers

FICO

Enterprise intelligence that powers digital customer experiences has never been more advanced — so why are 70% of digital transformations floundering? So, where’s the “intelligence” in today’s “enterprises,” and the digital customer experiences digital transformation promised to deliver?

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What Did You Expect? Delivering Experiences that Meet Customer Expectations (Part 3 of 3)

Perficient

To avoid a fall, first take stock of your firm’s customer experience and digital maturity. This includes knowing how your peers and senior leadership perceive said maturity. We often ask clients to take our CX IQ assessment , Perficient’s customer experience diagnostic.

Meeting 309