Community Information Management Marketing Automation 
Independent Banker
FEBRUARY 28, 2023
Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. Community banks own an enviable amount of data, but not all are leveraging it to its fullest extent. By Mindy Charski People share important data about themselves with their community bank in myriad ways.
Perficient
MARCH 15, 2021
But … if you have the courage, you may also have a chance to change the hearts and minds of those zero-riskers by providing some new information. Let your leaders know how other health systems are gaining a competitive advantage and market-share by using PHI to be data-driven. As stated above, you may be out of luck.
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Perficient
JULY 10, 2020
Revenue recovery efforts offered a necessary but insufficient first step – we urge you not to be complacent if you’re fortunate to have managed through a first wave. Through the remainder of the year, hospitals will be struggling with timely, effective, and meaningful communication.
Independent Banker
FEBRUARY 28, 2022
Kathy Strasser of IncredibleBank is evaluating marketing campaign management platforms. We asked several banking leaders how they’ve employed fintech to ramp up their marketing campaigns, hone their analytic strategies and gain new patrons in the process. Fintechs know how to reach and work with the community.
Gonzobanker
OCTOBER 13, 2020
With megabanks spending billions on digital investments each year, regional and community bank executives understand they cannot compete on resources. Instead, these players are focusing on specific niches, brand strategies and community connections to differentiate themselves. Make Digital Benchmarks and KPIs Visible.
PYMNTS
FEBRUARY 22, 2018
Without a doubt, small businesses (SMBs) have more choice than ever before when adopting new technologies, and many of those new tools, from accounting to customer relationship management (CRM), are streaming in as Software-as-a-Service (SaaS). This increase in choice and quality of B2B FinTech solutions is also, undoubtedly, a good thing.
FICO
JULY 15, 2022
For example, in Mexico with our partner Círculo de Crédito we jointly launched the FICO® Extended Score , which analyzes information on a credit applicant’s household credit history, to offer more context and insight and score people with no credit history who might otherwise find it hard to get credit. Plus, in many U.S.
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