CFPB Monitor

JANUARY 29, 2020

Unfortunately, this is an area where there is very little regulatory guidance or commentary, leaving financial institutions with the task of making guesses and judgment calls about how to use ad targeting effectively, and in a way that minimizes fair lending risks.

Lending 130

Lending social media Compliance Regulation 130

Long Lasting Ideas

FEBRUARY 2, 2015

While much of the advertising dollar goes to the prized 18-to-35 demographic, Bill Murtha’s recent post on mature adults gives powerful witness as to why marketing to mature adults is critical, especially for community banks and credit unions. 65 percent of those online make purchases because of e-mail. *35 Estate Planning.

Meeting 40

Meeting Marketing social media Community Bank 40

PYMNTS

AUGUST 17, 2017

Some are technical in nature, some are reconciling problems for existing business models or even confounding go-to market strategies, as in how to work with and scale to consumer needs and desires that demand, on an increasing level, flexibility and speed.

Data 192

Data United States Strategy Marketing Strategies 192

Long Lasting Ideas

JANUARY 5, 2015

In the age of Apple Pay, Google Wallet, and online banking, the old assumptions are shattered. But how do we attract a generation that communicates phone-to-phone and text to text, not face to face? And at a micro level, how do community banks reach a generation overwhelmed with debt that inhibits wealth?

Marketing 40

Marketing Millennials Community Bank social media 40

Long Lasting Ideas

FEBRUARY 16, 2016

For the first time, online local advertising is expected to overtake all local analog media. In fact, Borrell predicts that online local advertising is expected to grow by 36.9 Here are some creative ideas for how to get some bounce for your digital presence. percent, ahead of last year’s rate of 34.9

social media 40

social media Community Tools Strategy 40

Gonzobanker

JULY 28, 2015

Oh sure, you might know how much he makes because you can see that direct deposit coming in every month, but you don’t know if that stream of income is safe and stable, or if Jack works in an industry that is on the decline. How Jack spends his money. “Yeah, but where and how are we going to get that data?”

Leadership 60

Leadership Data Community Bank Community 60

William Mills

MAY 11, 2016

Credit HQ helps demonstrate to a small business how to start trading. Chip card reader for when customers are shopping online to improve security. Integrate with any online merchant site. Customers can store all of their online profiles in one secure location to improve user experience. What’s the market strategy?

Video 40

Video Mobile social media Analytics 40

Social Assurance

OCTOBER 22, 2021

What marketers know: traditional marketing strategies have shifted to a digital focus. However, it’s not enough to have a basic digital marketing strategy. A content marketing strategy should be at the core of your digital marketing strategy. The reward is worth it! Social is a channel.

Branding 15

Branding Marketing social media Marketing Strategies 15

CB Insights

DECEMBER 14, 2017

Of course, in this space, no e-commerce company stands taller than Amazon, and every e-commerce company must factor Amazon into their growth strategy. These companies have figured out how to use Amazon for (partial) distribution of their products or carved out niches away from Amazon’s marketplace.

Video 78

Video Branding Company Strategy 78