Remove Cards Remove Millennials Remove Trends Remove User Experience
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Want To Reach Millennials? Embrace Digital Creativity

PYMNTS

Is there a secret sauce for merchants to capture the evolving millennial? One formula that offers engaging consumer experiences, and doesn’t insult the intelligence of millennials, is a combination of private-label debit and rewards or loyalty programs. Reaching Millennials. Many Screens. The Appeal Of Surprise.

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The Great Credit Card Program Outsourcing Debate

PYMNTS

Among the biggest debates is how to construct and operate the best card program possible – a decision that served as the foundation for a new PYMNTS interview with Jim Geeslin, head of strategy for Elan Financial Services , an agent credit card issuer. Do FIs want to navigate card programs through that?”. Near-Term Challenges.

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TSYS On How Payments Power Rewards, And Rewards Power Loyalty

PYMNTS

Services offered include price protection and free food delivery, once users reach certain spending thresholds. For many consumers, perks are a key driver of their credit card choice, whether it’s airline miles, cash-back or points that can be redeemed for a variety of items. They want benefits that fit their lifestyle.

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Banks Must Up Their Social Media Game to Connect with Digital Natives

Gonzobanker

By providing visitors a way to directly interact through comments, “likes,” re-posts and more, an institution can deliver a more personal and credible user experience. Capitalize on trends – Social media is filled with trends that can translate to marketing opportunities, whether it be memes, pop culture references or news topics.

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Visa: Business Payments Network Paves ‘Highway’ For B2B Payments

PYMNTS

To that end, Visa and Billtrust said last week that JPMorgan Chase has joined the Visa and Billtrust Business Payments Network (BPN), with an eye on streamlining B2B payments for commercial users. Since the November 2018 launch, nearly $2 billion in virtual card payments for suppliers have been automated.

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Digital Gifts In A Digital Envelope: More Than Just A Money Move

PYMNTS

Fifty dollars, a paper check or a gift card stuffed into a greeting card feels very impersonal, and is largely saved by the fact that it can be delivered in person. It then added other gifting mechanisms, like prepaid and gift cards. They can grow the platform by building on top of it, allowing for a ton of new experiences.”.

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Winning Customer Loyalty With Faster Reward Disbursements

PYMNTS

That’s the key takeaway from a recent survey of 1,271 credit card holders exploring consumers’ motivation for signing up for credit cards with rewards. More than 27 percent of respondents said a card’s cash back incentive was the “main reason” they signed up in the first place, followed by rewards for travel-related expenses (21.1