A new digital bank needs a new customer service experience
Insights on Business
FEBRUARY 13, 2019
Next is a digital bank, completely disassociated from the Bradesco brand. Next was born to complement Bradesco’s strategy. For example, there are teams focusing on: Onboarding and Enchantment. If it doesn’t, negative news travels fast through millennial networks. Social-based marketing. Day-to-day tasks.
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