The Financial Brand

SEPTEMBER 14, 2020

The post 5 Digital-First Strategies That Can Turn Banks Into UX Disruptors appeared first on The Financial Brand. Banks and credit unions can compete with challengers if they adopt a user-focused design approach to developing successful digital products.

UX 37

UX Strategy Branding Customer Experience 37

Gonzobanker

FEBRUARY 23, 2022

In this emerging landscape, financial institutions, often community banks, frequently “rent” their charter to financial technology firms (fintechs) that serve a specific consumer group as a means to grow non-interest income. Pursuing BaaS doesn’t have to take focus away from primary customers.

Community Bank 133

Community Bank Strategy Risk Management Fintech 133

Perficient

APRIL 20, 2023

And those consumers desire digital experiences that are personalized and meaningful. In fact, Gartner shares that brands risk losing 38 percent of customers from poor personalization efforts. That’s a whole lot of consumers, all of whom come with unique expectations, needs, and data.

Marketing 294

Marketing Marketing Strategies social media Strategy 294

The Financial Brand

NOVEMBER 10, 2020

The right mix of marketing, UX, security and customer feedback brings results. The post 4 Ways to Differentiate Your Banking App and Drive Acquisitions appeared first on The Financial Brand. It's difficult to stand out in a crowded mobile app market.

UX 30

UX Branding Mobile Marketing 30

Celent Banking

MAY 5, 2017

It seems like almost weekly I’m hearing something about a new challenger or digital-only bank brand. In addition to trying to provide an amazing customer experience, almost all challenger banks share the same commitment to fee transparency. It reminds me of The Fermi Paradox.

UX 125

UX Technology Groups US 125

The Financial Brand

FEBRUARY 16, 2021

Four other user experience elements are required. The post 5 Things You Must Do to Become a True Digital Banking Competitor appeared first on The Financial Brand. Functionality is the foundation, but is not sufficient to differentiate your institution.

Digital Banking 36

Digital Banking User Experience Branding Customer Experience 36

Perficient

MAY 21, 2021

Prior to Bright Paths, she earned a year’s worth of experience working in technology around software engineering projects as a Product Manager. This FinTech app allows users to invest in a portfolio in their favorite brands or companies (DoorDash, Lululemon, Target, Costco, Amazon, etc.) Bright Paths Project: Plenti.

Milwaukee 348

Milwaukee Software Course Detroit 348