Big Data Marketing Marketing Strategies Technology 
The Financial Brand
AUGUST 5, 2018
The post Technology and Real-Time Data Give Marketers the Personalization ‘Golden Ticket’ appeared first on The Financial Brand. Companies that deliver timely, relevant, and personalized messages can build loyalty and strong revenue growth.
The Financial Brand
OCTOBER 26, 2020
Better communications and training, versus more marketing technology, could turn things around. Right now, money, and data, are being wasted. The post Why Bankers Are So Disappointed by the ROI of Marketing Data & Analytics appeared first on The Financial Brand.
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PYMNTS
MARCH 19, 2018
The European General Data Protection Regulation ( GDPR ) framework looms, with a deadline of May 25, 2018. Big data application provider Solix, for example, said earlier this year that two thirds of firms are not sure if individuals’ personal information has been cleansed from systems.
The Financial Brand
AUGUST 16, 2020
Financial marketing has increased in importance as a result of COVID-19. The post 5 Trends Shaping the Future of Financial Marketing Post Pandemic appeared first on The Financial Brand. Financial institutions must understand the trends and respond accordingly.
The Financial Brand
NOVEMBER 12, 2018
Big data is not a 'silver bullet'. It is part of a strategic framework that uses analytics and technology to deliver an improved customer experience. The post Data is Powerful, But Not A ‘Silver Bullet’ appeared first on The Financial Brand.
William Mills
SEPTEMBER 25, 2018
While this is true everywhere, this is a particular challenge in a market like India. MuniRisk solves information fragmentation for municipal market participants. MuniRisk solves information fragmentation for municipal market participants. The municipal bond market has always been pretty low on the radar for most firms.
CB Insights
AUGUST 24, 2017
We define construction tech as startups working on construction design, team collaboration, and project site management, as well as those using drones and big data analytics primarily to transform the traditional mapping and surveying of construction sites. Research Briefing: Construction and Infrastructure. ” 3.
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