The Financial Brand

JANUARY 18, 2023

This article Digital Banking Readiness is Top Priority in 2023 appeared first on The Financial Brand. Enhancing customer experiences via development of AI, blockchain, and cloud computing are key parts of digital banking improvement.

Digital Banking 42

Digital Banking Customer Experience blockchain Branding 42

The Financial Brand

JULY 18, 2021

With digital banking transactions increasing, the need for personalized and contextual experiences becomes essential. The post Increased Digital Banking Interactions Require Greater Personalization appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Digital Banking 36

Digital Banking Banking Trends Analysis Trends 36

The Financial Brand

SEPTEMBER 26, 2021

Operational improvement in banking provides the foundation for increased efficiencies, improved customer experiences and new business models. The post Improved Digital Banking Customer Experiences Requires Operational Excellence appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Customer Experience 40

Customer Experience Operations Digital Banking Banking Trends 40

The Financial Brand

JULY 29, 2021

The post 4 Reasons Why Digital Banking Teams Struggle to Innovate appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Having innovation as a priority is the first step, but it rarely goes further without first overcoming common roadblocks.

Digital Banking 43

Digital Banking Innovation Banking Trends Analysis 43

The Financial Brand

NOVEMBER 14, 2021

Banks and credit unions will also need to modernize back-office processes to complete the journey to becoming digital-first institutions. The post Digital Banking Transformation to Focus on Channels & Analytics in 2022 appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Analytics 42

Analytics Digital Banking Banking Trends Analysis 42

The Financial Brand

DECEMBER 13, 2021

Technology is behind many, but not all, of the trends. The post 9 Pivotal Trends that Will Shape Banking Strategies for 2022 appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Some represent serious operational challenges, others big revenue opportunities.

Trends 40

Trends Strategy Banking Trends Analysis 40

The Financial Brand

NOVEMBER 2, 2021

Traditional banks still have a leg up on digital competitors, but it's slipping. The post 4 Crucial Banking Trends for 2022 Financial Institutions Can’t Ignore appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Here are key ways they can hold onto their advantage.

Banking Trends 42

Banking Trends Trends Analysis Branding 42

The Financial Brand

JUNE 2, 2021

Banks and credit unions usually follow one of two approaches for tech upgrades. The post How the Right Banking Vendor Strategy Can Speed Digital Transformation appeared first on The Financial Brand - Banking Trends, Analysis & Insights. But a new third way of choosing vendors could be best.

Strategy 43

Strategy Banking Trends Analysis Trends 43

The Financial Brand

JUNE 16, 2021

The key to digital banking survival will be the ability to transform to a new digital reality with a foundation of data and analytics. The post 6 Keys to Digital Banking Transformation Success appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Digital Banking 35

Digital Banking Analytics Banking Trends Analysis 35

The Financial Brand

JUNE 7, 2021

The post How Revolut’s ‘Super App’ Strategy Could Shake Up U.S. Banking appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Not your typical neobank' describes this hard-charging product machine. Here's why its low-key American debut may be misleading.

Strategy 42

Strategy Banking Trends Analysis Trends 42

The Financial Brand

JUNE 21, 2021

The latest big company to enter banking targets 8-17 year-olds to lock-in Gen Z (and their parents) as they establish financial habits. The post Verizon Infiltrates Banking with Neobank-Like Strategy appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Strategy 36

Strategy Banking Trends Analysis Trends 36

The Financial Brand

AUGUST 17, 2021

The post 3 Ways to Build Consumers’ Comfort Level With Digital Banking Tools appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Every financial offering must be as painless as Amazon, as mobile-friendly as hailing an Uber, and as free of manual processing as possible.

Digital Banking 43

Digital Banking Tools Banking Trends Analysis 43

The Financial Brand

AUGUST 2, 2021

The pace of digital transformation will rocket as vastly increased network speed and connectivity empowers both banks and their competitors. The post How 5G Will Reshape the Future of Digital Banking & Payments appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Digital Banking 43

Digital Banking Banking Trends Payments Analysis 43

The Financial Brand

JUNE 21, 2021

The latest big company to enter banking targets 8-17 year-olds to lock-in Gen Z (and their parents) as they establish financial habits. The post Verizon Infiltrates Banking with Neobank-Like Strategy appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Strategy 35

Strategy Banking Trends Analysis Trends 35

The Financial Brand

JULY 1, 2021

Digital transformation isn't as daunting when banks and credit unions do some fresh thinking. The post 11 Digital Banking Commandments You Haven’t Heard 100 Times Before appeared first on The Financial Brand - Banking Trends, Analysis & Insights. For example, could 'friction' ever be good?

Digital Banking 41

Digital Banking Banking Trends Analysis Trends 41

The Financial Brand

JUNE 28, 2021

Mobile bank will 'supercharge' its successful organic marketing with more traditional methods building on a message of 'radical transparency.'. The post A Close Look at Neobank Monzo’s New Growth Strategy appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Strategy 37

Strategy Banking Trends Analysis Trends 37

The Financial Brand

AUGUST 3, 2021

In 10 to 15 years, CEO Anne Boden believes people will be talking about Chase and Starling Bank, not Chase and Wells – it's her goal. The post Starling Bank’s Dead-Serious Strategy: Growing Into a Megabank Rival appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Strategy 38

Strategy Banking Trends Analysis Trends 38

The Financial Brand

SEPTEMBER 12, 2021

The post Machine Driven Marketing: The Future of Ethical AI and Digital Banking appeared first on The Financial Brand - Banking Trends, Analysis & Insights. The promise of artificial intelligence won't be realized if financial institutions don't address issues of data relevance and quality.

Digital Banking 40

Digital Banking Marketing Banking Trends Analysis 40

The Financial Brand

SEPTEMBER 15, 2021

Improving service to consumers through digitization has gone beyond table stakes. The post Digital Banking Innovation Becomes Mandatory, Not an Advantage appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Without it, don't even enter the casino.

Digital Banking 35

Digital Banking Innovation Banking Trends Analysis 35

The Financial Brand

JULY 18, 2021

Banks and credit unions are taking a closer look at ITMs not only for drive-through use, but as a low-cost way to expand their footprint. The post Interactive Teller Machines Crucial in the Digital Banking Age appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Digital Banking 39

Digital Banking Banking Trends Analysis Trends 39

The Financial Brand

JANUARY 10, 2022

Co-branded GM card, with unique e-commerce potential, is latest foray into banking. The post What’s Next for Goldman’s Marcus Banking Strategy? appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Meanwhile, the industry awaits launch of Marcus checking.

Strategy 25

Strategy Banking Trends Analysis Branding 25

The Financial Brand

OCTOBER 6, 2021

Next-generation management puts more chips on digital for all customers, but sees a critical role for humans on the business-banking side. The post Customers Bank Pursues Branch-Light, High-Tech National Strategy appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

National 29

National Strategy Banking Trends Analysis 29

The Financial Brand

JULY 21, 2021

Key elements in a digital-first journey range from quick issuance to simple controls. The post 6 Ways to Win Top-of-Wallet Status With a Digital-First Card Strategy appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Attract cardholders with card modernization.

Strategy 34

Strategy Cards Banking Trends Analysis 34

The Financial Brand

JULY 26, 2021

187-year-old savings bank stakes its future on a scalable combination of a digital-only brand, well-trained people and data analytics. The post A Small Bank Believes Its Digital Brand Will Succeed Where Chase Failed appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Branding 43

Branding Training Analytics Banking Trends 43

The Financial Brand

JANUARY 3, 2021

A look at the digital banking trends of the last year provides a perspective for future strategies and organizational changes. The post Retail Banking Year in Review 2020: A Reflection in 20 Charts appeared first on The Financial Brand.

Retail 43

Retail Banking Trends Strategy Digital Banking 43

The Financial Brand

MARCH 15, 2023

This article Rate Wars: How Digital Banks Keep Pushing CDs Higher appeared first on The Financial Brand. This article Rate Wars: How Digital Banks Keep Pushing CDs Higher appeared first on The Financial Brand.

Digital Banking 24

Digital Banking Branding Capital Marketing Strategies 24

The Financial Brand

OCTOBER 18, 2021

The superregional transforms an online student loan refinance specialty into a healthcare banking engine by treating it as a digital startup. The post Why KeyBank Changed Course with Its National Digital Brand appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Course 26

Course Branding National Banking Trends 26

The Financial Brand

JANUARY 6, 2019

2019 banking trends and outlooks from financial services leaders and influencers as well as financial institutions from around the world. The post Top 10 Retail Banking Trends and Predictions For 2019 appeared first on The Financial Brand.

Banking Trends 33

Banking Trends Trends Retail Branding 33

The Financial Brand

JANUARY 10, 2022

The success of a bank CMO requires understanding the power of analytics, technology, strategy and agility to drive business results. The post The CMO Role in Banking is Being Disrupted appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Analytics 41

Analytics Banking Trends Analysis Strategy 41

The Financial Brand

OCTOBER 13, 2021

The integration of finance and digital technology has resulted in exponential growth of digital banking and fintech solutions. The post Digital Finance Penetration Surpasses That Of Social Media appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

social media 42

social media Banking Trends Analysis Digital Banking 42

The Financial Brand

AUGUST 3, 2021

The torrent of fintech app downloads is radically altering the mobile banking landscape, pushing marketers to rethink strategies. The post What Traditional Banks Can Learn From Fintech Apps’ Explosive Growth appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Fintech 43

Fintech Banking Trends Analysis Strategy 43

The Financial Brand

AUGUST 29, 2021

Banks and credit unions no longer have a cushion of time to meet competitive challenges. Clear strategies and definite actions are needed. The post 10 Factors That Will Determine Banks’ Future Relevance appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Banking Trends 43

Banking Trends Analysis Strategy Meeting 43

The Financial Brand

SEPTEMBER 9, 2021

Equipped with all its own technology, the neobank's Gen Z strategy targets legacy institutions. The post Fintech Success Story: How ‘Current’ Is Rising To Be The #2 Neobank appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Current isn't just another fintech.

Fintech 42

Fintech Banking Trends Analysis Strategy 42

The Financial Brand

JULY 19, 2021

Digital banking engagement leads to more customer data and better customer experiences, which leads to greater loyalty and higher profits. The post The Future of Loyalty in Banking is at Risk appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Customer Experience 43

Customer Experience Banking Trends Analysis Digital Banking 43

The Financial Brand

SEPTEMBER 14, 2021

The highly digital yet personal strategy of one community institution points a way forward. appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Fragmented relationships are the new reality. The post The ‘Primary Financial Institution’ Concept Is Dead… Now What?

Banking Trends 41

Banking Trends Analysis Strategy Community 41

The Financial Brand

MAY 4, 2021

A redefining year for the industry accelerated digital banking trends but left many strategic question marks for retail banking leaders. The post How Covid-19 Continues to Reshape Consumer Banking Behaviors appeared first on The Financial Brand.

Banking Trends 42

Banking Trends Digital Banking Trends Branding 42

The Financial Brand

AUGUST 9, 2021

Personalization via 'Netflix-style' banking, financial gamification, and super-app strategy will help traditional institutions adapt. The post Three Fintech Trends Banks and Credit Unions Can’t Ignore appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Trends 36

Trends Fintech Banking Trends Analysis 36