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Future of Customer Experience in Digital Banking

Banking 2020

Digital banks are no longer in the ‘money’ business but rather, in the ‘value’ business. This value is not just providing a functional benefit but also a holistic experience, (i.e. what, when and how’ of the benefit), that customer values in the experience-based economy.

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How Scotiabank weeds ageism out of digital banking

American Banker

Shawn Rose, chief digital officer, and Holly Pontisso, vice president of customer experience at Scotiabank at Toronto, share how they have adapted their digital offerings for people over 50, including making sure ageist attitudes don’t creep into digital channels or messaging.

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This Week’s Reads: Mobile Banking, Omnichannel, Customer Experience

Banking 2020

Banks need to make mobile apps an experience, not an add-on: While it’s important for financial institutions to have mobile banking capabilities, it’s even more important for these mobile banking apps to provide an enhanced customer experience. What have you been reading?

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Banks and Credit Unions View Fintech Partnerships a Key Growth Strategy for 2020

Gonzobanker

Fintechs can provide better design capabilities, improved customer experience, research states. Financial institutions are making fintech partnerships a key priority in 2020, according to a new study from Cornerstone Advisors. The annual What’s Going On In Banking study explores how senior executives from 300 U.S.

Strategy 140
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The Future for Banking Isn’t Online: Emphasizing the Digital Customer Experience

Banking 2020

Without those personal relationships to foster loyalty, banks have to find a way to digitize that feeling of being known and understood — if they want to have any hope of maintaining customer satisfaction.

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Bringing digital banking tools into the 21st Century

Banking 2020

None of these benefits on their own are life changing, but together they add up to a great customer experience. Many banks are starting to catch on to new software trends, going so far as to acquire their own cutting-edge design agencies and bring them in-house.

Tools 40
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This Week’s Reads: Banking Myths, Snapchat, Mobile Payments

Banking 2020

Visionary FinTech Leaders Talk About The New Banking Customer Experience Model – Forbes. Top 5 Digital Banking Myths – The Financial Brand. In Liberia, Mobile Banking to Help Ebola-affected Women Traders – Huffington Post. ?Snapchat Snapchat introduces instant mobile payments – CBS News.

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