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This Week’s Reads: Underbanked, DIY Banking, Community Banks

Banking 2020

Articles via American Banker, Bankrate, Financial Brand and Bank Innovation. Will your phone replace an ATM card?: It’s hard to imagine going to an ATM and not typing in your PIN. Is there hope for community banks?: Spotlight ATM banking community banks credit unions innovation technology'

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Why (and How) a Community Bank Cultivates Crypto & Cannabis Clients

The Financial Brand

A small Florida bank seeks to fill a niche by serving riskier businesses — nationally — that other financial institutions shy away from. The post Why (and How) a Community Bank Cultivates Crypto & Cannabis Clients appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

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Brand Study Points to Positive Signs for Banks

ABA Community Banking

Bank Performance The Economy Financial Research Feature Financial Trends Technology People Performance Customers Branch Technology/ATMs Tech Management Mobile Online Community Banking Profitability Fintech Feature3.

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10 ideas to boost your bank brand

Long Lasting Ideas

Ok kids, it’s time to loosen your tie and consider some unconventional ways to boost your bank’s brand. These are ideas that shatter the notions of conventional bank marketing: Have a little fun at the expense of your competitors: One major bank brand uses green bicycles and a marching band to pump up its brand.

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The community bank’s complete guide to building trust

Independent Banker

In this feature, we’ll look at a number of ways you can continue to build trust—an especially crucial task as the pandemic continues, telecommuting persists and consumer banking practices evolve. But for most community banks, building a trustworthy brand isn’t a conscious effort. billion-asset community bank.

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A New Human Connection

Independent Banker

Interactive video ATMs draw attention as an alternative retail delivery option. ATMs with video connections to bank staff in a centralized back office have been getting a lot of buzz within the industry. Tellers at PCSB Bank’s central office can perform most tasks that on-site branch tellers can, Johnson says.

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Shaping the Message

Independent Banker

“It’s becoming more and more important for community banks to emphasize that they have the same products and services as large banks.” Eric Morse, Needham Bank. Eric Morse counters megabanks through judicious marketing and branding. billion-asset community bank in Needham, Mass.