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Recovery Has Passed Us By – We Need Hospitals to Be Resilient

Perficient

It’s a sad truth that on July 9, 2020, COVID cases are on the rise in America. Achieving these commitments will require clinical, marketing, and operations teams partnering more closely together and in a way they never have before. Communication at scale is more than bulk emails or automated phone reminders.

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2016 State of Content Marketing in Fintech

William Mills

We spent the better part of 2014 educating our prospects and clients on content marketing (also known as inbound marketing); how to use these tactics to build brand awareness and generate leads; and the importance of marketing automation systems. 2015 was a content marketing tsunami. My, how things have changed!

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GonzoBanker Awards 2017

Gonzobanker

Endless CRM and data management projects that shook our foundations and gutted our PMOs. While the Gonzo team loves to celebrate our mid-size entrepreneurial banks who “stick it to the man,” we also need to extend a GonzoBanker salute to Bank of America CEO Brian Moynihan. New Hot Category Award : Marketing Automation.

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Cisco Financial Services welcomes imimobile

Cisco

Earlier this year Cisco completed its acquisition of imimobile, adding an enterprise-grade, digital-first client interaction management platform to Cisco’s industry-leading collaboration and contact center solution portfolio. You already have a CRM, a Marketing Automation platform, or Call Center software.

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How Financial Technology Partners can Help with Customer Acquisition Campaigns

FICO

For credit unions and smaller banks in North America, the challenge of how to compete with their bigger counterparts is a constant and pressing matter. The solution integrates Equifax Consumer Credit Information and FICO risk decision management technology with marketing campaign automation and execution.

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How Credit Unions and Regional Banks Can Execute Strong Customer Acquisition Campaigns

FICO

For credit unions and smaller banks in North America, the challenge of how to compete with their bigger counterparts is a constant and pressing matter. The solution integrates Equifax Consumer Credit Information and FICO risk decision management technology with marketing campaign automation and execution.

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Banking’s CRM Conquerors

Gonzobanker

Sales and pipeline management has been the bread and butter of CRM, but setting it up in an integrated and user-friendly way has been grossly oversimplified. More importantly, the team designed how a new opportunity will convert from a frontline referral to a well-managed lead pipeline within the same platform. Sales & Referrals.

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