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GonzoBanker Awards 2017

Gonzobanker

Endless CRM and data management projects that shook our foundations and gutted our PMOs. While the Gonzo team loves to celebrate our mid-size entrepreneurial banks who “stick it to the man,” we also need to extend a GonzoBanker salute to Bank of America CEO Brian Moynihan. This year brought us: Mergers out the yin-yang. Payments chaos.

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Banking’s CRM Conquerors

Gonzobanker

Sales and pipeline management has been the bread and butter of CRM, but setting it up in an integrated and user-friendly way has been grossly oversimplified. More importantly, the team designed how a new opportunity will convert from a frontline referral to a well-managed lead pipeline within the same platform. Sales & Referrals.

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How Financial Technology Partners can Help with Customer Acquisition Campaigns

FICO

For credit unions and smaller banks in North America, the challenge of how to compete with their bigger counterparts is a constant and pressing matter. The solution integrates Equifax Consumer Credit Information and FICO risk decision management technology with marketing campaign automation and execution.

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How Credit Unions and Regional Banks Can Execute Strong Customer Acquisition Campaigns

FICO

For credit unions and smaller banks in North America, the challenge of how to compete with their bigger counterparts is a constant and pressing matter. The solution integrates Equifax Consumer Credit Information and FICO risk decision management technology with marketing campaign automation and execution.