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The Recency Trap and Building Deposit Balances

South State Correspondent

One of the lessons that was driven home at the recent American Banker Small Business Banking Conference in Nashville was the difference in marketing between large national banks and community banks, particularly deposit marketing. The data would indicate not marketing to a new customer is a mistake. There is a reason for this.

Marketing 195
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If You Are Tired of Being Transactional, You Need A Hedge Program

South State Correspondent

Loan-level hedging has become an important tool that many community banks have started to adopt in 2024. Meet Competitive Pressures : National and larger regional banks are specifically targeting better borrowers for five, seven, ten-year fixed-rate loans.

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If You Are Tired of Being Transactional, You Need A Hedge Program

South State Correspondent

Loan-level hedging has become an important tool that many community banks have started to adopt in 2024. Meet Competitive Pressures : National and larger regional banks are specifically targeting better borrowers for five, seven, ten-year fixed-rate loans.

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These Are Your Most Profitable Cash Management Clients

South State Correspondent

For starters, a customer may carry large balances but not generate franchise value if those balances are all in high-paying money market accounts or are highly volatile. The value driver in cash management is that it is usually some sort of operating account at the bank. As such, operating accounts have low-interest rate sensitivity.

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The 2023 GonzoBanker Awards

Gonzobanker

Not the financial industry’s “Troublemakers ” – those regional and community banks, credit unions and supporting fintech entrepreneurs who continue to engage customers and communities and find niches that keep the grassroots of our country’s financial system alive and kicking. Expect more deals to be announced in 2024.

Fintech 194
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LatAm’s RobinFood Says It’s A Tech Company That Sells Food … And It’s Working

PYMNTS

Add in ghost virtual-ordering kiosks and physical locations and Luis Vega , RobinFood co-founder and COO, expects RobinFood to become Latin America’s largest player by restaurant count by 2024. “We Despite low average incomes, Latin America offers a huge overall market size and growth potential. 16 Million In New Funding .

Company 184
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How Beacons And Mobile Are Fueling Commerce Innovation

PYMNTS

By being more transparent with in-store technology, brands can help dispel some of the negative connotations around ‘push marketing.’ Beacons are small, battery-operated wireless devices that transmit Bluetooth signals to nearby smartphones,” explains another recent report. “In The market is growing and will reach some $10.2