Bank Innovation

JANUARY 30, 2019

s robust marketing strategy for its retail bank has paid off, as the bank today reported that half of its new retail customers were millennials. Of Ally Financial’s 230,000 new retail deposit customers via its retail side, Ally Bank, 126,500 were millennials, according to bank’s earnings report released today.

Retail 170

Retail Millennials Marketing Strategies Strategy 170

Insights on Business

FEBRUARY 13, 2019

Next was born to complement Bradesco’s strategy. At IBM Think 2019, Henrique Albuquerque from Bradesco Research and Innovation offered insight into how Bradesco is transforming by focusing their entire business structure around the customer journey. If it doesn’t, negative news travels fast through millennial networks.

Albuquerque 152

Albuquerque Digital Banking Millennials social media 152

PYMNTS

NOVEMBER 11, 2016

According to the BDO Retail Compass Survey of CMOs, nearly 60 percent of marketers plan to leverage mobile in their marketing strategies this holiday season. Although less than 10 percent of marketers say they plan to focus on generic mobile coupons, retailers will be offering bargain hunters other ways to get a deal.

Mobile 188

Mobile Marketing Survey Marketing Strategies 188

William Mills

MAY 11, 2016

Tim Dubes (VP, Marketing). Millennials want their mortgages fast, rocket fast.” One or two of three new mortgages are going to be Millennials (I think he said two but I’m not sure)” This is REALLY important. “One Millennials want the right mortgage, right now, online or on their phone. Man, that’s true. Solutions).

Video 40

Video Lending social media Analytics 40

William Mills

MAY 11, 2016

Katerina Frolovicheva (MD, Technologies Innovations). This is a leading bank in Russia, with a track record of fintech innovation. What’s the market strategy? David Carr (Innovation Manager). Fiserv is meeting that need for FIs and millennials. The account has a tie into social media and sharing.

Video 40

Video Mobile social media Analytics 40

FICO

MARCH 24, 2021

To launch this new product, the lender will identify the marketing strategy and credit risk criteria applicable to this digitally savvy millennial & iGen customer personas. But in every case, there are some countries where this kind of data is being used or explored, often with the customer’s express permission.

Data 59

Data social media Resources Examples 59

William Mills

SEPTEMBER 7, 2016

I’ve heard that financial planners are having a hard time getting Millennials thinking about retirement but instead focus on short-term financial goals – homes, vacations, etc. debut with its innovative e-form management system, the eximee™ Platform, eximee.com , at the September FinovateFall 2016 conference in New York. Biometrics?

Mobile 40

Mobile Cards Fraud Data 40