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Market your community bank with first-party data

Independent Banker

Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. Andrew Catalano, Austin Williams While most community banks aren’t yet using first-party data for marketing purposes to grow revenue and retain customers, experts say those willing to invest in the effort can reap big rewards. “To

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Community Banks Debut FinTech Alliance

PYMNTS

Alloy’s Julieann Thurlow, CEO of Reading Cooperative Bank, said, “Community banks play a special role in the lives of our customers, but we don’t have the same IT and innovation budgets as the big banks to capitalize on that relationship.” The alliance includes a dozen firms that have between $251 million to $20 billion in assets.

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A community bank-fueled payments rail

Independent Banker

For a community bank to be innovative means you need to make big bets with your depositors’ capital—and that’s something we take very seriously,” Thurlow says. “By By working with other banks, we can share the costs, which allows us to take bigger bets on innovation than each of us could do on our own.”. The whole package. “The

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Enabling Digital Commerce At Sporting Venues With Mobile Ticketing

PYMNTS

From ticketing platforms such as Gametime to payments companies such as Visa , innovators are harnessing the power of mobile. buttressed by the adoption of EMV technology, is now leaving behind its status as the global outlier where contactless is concerned. And consumers are forecast to spend $23 billion on mobile tickets by 2023.

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Analyzing The Private Market Investment Strategies of P&C Insurers

CB Insights

XL Innovate. HCS went through a major management shakeup in November 2016 when former AIG head of commercial insurance strategy and innovation Greg Wolyniec joined as president and CEO, while AIG president of liability and financial lines Alexander Baugh was named chairman of HCS’s board of directors. American Family Ventures.

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How to keep good employees

Independent Banker

Often, innovation and creativity soar when we allow employees to be curious and explore new ways of thinking.”. One community bank that has found success in retaining its best employees is $180 million-asset Malvern Bank in Malvern, Iowa. And,” she says, “always remember to make learning fun.”.

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Function Over Flash

Independent Banker

What’s necessary or optional with technology is always changing. Then, of course, some mobile features and functionalities may seem technologically nifty and knowing (or possibly too infrequently used on any platform), but a majority of community banks the Boston Fed had surveyed had no plans to offer them in the near future.