Remove Customer Experience Remove Retail Remove User Experience Remove UX
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[Podcast] What If? So What? Episode 2: What If I Convinced The CEO To Embrace Design?

Perficient

podcast , host Jim Hertzeld interviews Chris Bernard, VP of User Experience and Design at CDK Global and asks “What would happen if we convinced the CEO to embrace design?” Chris Bernard, VP of UX and Design, CDK Global is an executive focused on design, technology and strategy based in Chicago.

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Data – The Lifeblood of Intelligence Automation

Perficient

If the tools we use for intelligence automation are not built around our customers, we will not be providing a truly personalized user experience. Data-readiness factors may include: Data cleanliness – Do we have a unified view of our customers?

Data 491
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How Headless Commerce Can Level The eCommerce Playing Field

PYMNTS

Aside from the funny name, technically it’s a digital architecture that separates the back end and front end of a retail website to optimize search results, customer experience and the purchase journey. The search page would be populated with retailers. The retail list is specific to that type of apparel.

Retail 208
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AdoreMe: Giving Lingerie A High Tech Touch

PYMNTS

Lucaciu is the chief technology officer of Adore Me , an eCommerce and brick-and-mortar retailer that has adjusted to disruptive changes in its market, including the bankruptcy of the parent company of Victoria’s Secret. Using Angular improves the user experience – and for Lucaciu, UX is key to AdoreMe’s success.

UX 210
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New Report: Why It’s Time To Retire The Subscription Paywall

PYMNTS

The global economy is becoming increasingly connected, with businesses looking to sell to customers locally and around the world. Consumers value seamless, personalized checkout experiences, which means retailers who wish to earn their business must accommodate their various preferred payment methods. About The Playbook.

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How Adore Me Wants To Bring The Love Back To Lingerie

PYMNTS

Lingerie is a Valentine’s Day type of purchase, and, as Adore Me ’s Vice President of Customer Engagement Nicolas Capuono explained, it’s a purchase experience his firm is deeply dedicated to fixing. Capuono noted nearly half of Adore Me’s team is devoted to the user experience (UX) and IT.

UX 101
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ContentSquare Marrying Acquisition, Conversion

PYMNTS

Catching the customer’s eye in the hopes of drawing them onto a retail site where they will hopefully be inspired to buy something (or at least look at an ad that will later impel them to buy something) has been a hallmark of digital marketing since the first moment there was a digital space in which to market. What’s Next .