Remove Customer Experience Remove Marketing Remove Marketing Strategies Remove Video
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Personalized Marketing: What Banking Customers Really Want

Perficient

Marketers often turn to technology vendors to help them define robust and compliant digital marketing strategies. Bankers that have a defined digital marketing strategy are seeing greater lead generation and client acquisition.

Marketing 294
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Weekly Wrap: Brex ramps up brand strategy, while Chase focuses on data security

Bank Innovation

Welcome to the latest episode of our weekly wrap video series, for the week ending Friday, December 13, 2019.

Strategy 243
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Personalized Video Can Boost Engagement and ROI in Banking

The Financial Brand

Rich media, like personalized videos, are the key to increased sales, engagement, onboarding success, retention and CX in banking. The post Personalized Video Can Boost Engagement and ROI in Banking appeared first on The Financial Brand.

Video 39
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FinovateFall 2018 Live Blog – Day 2

William Mills

However, they see their main value as helping to improve customer experience. ^SR Cashoff enhances customer engagement with its loyalty program offering cash back by big-name brands. Uses video to capture a bank statement via AI processing to improve results. Trying to be a big-data source for the Muni market. ^DG.

Mobile 78
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FinovateSpring 2016 Live Blog – Day 2

William Mills

Sergii Danilenko (Head of Marketing). Sabina Bhatia (Director, Marketing). 01:25 pm Video Recap of Finovate Day 1 with William Mills and Steven Ramirez. Scale private banking model to a much broader market. DigiByte is looking at video games, and have created a “gaming wallet” based on blockchain tech. ^SR.

Video 40
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FinovateSpring 2016 Live Blog – Day 2

William Mills

Not just for video games… okay, you have my attention. Customers can store all of their online profiles in one secure location to improve user experience. What’s the market strategy? Sergii Danilenko (Head of Marketing). Sabina Bhatia (Director, Marketing). Diana Chin (HR & Operations).

Video 40
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Finovate Fall 2016 Live Blog – Day 2

William Mills

Listening to banks and realized that they don’t have sentiments of their customers to create insights and they were not looking forward. Built a solution called Customer Insight for banking. Targeted at Marketing, execs, lines of business owners, etc. Addresses compliance, fraud experience and customer experience analytics.