Hyper-Personalization + Prescriptive Analytics for Customer Offers
FICO
APRIL 4, 2022
Personalization can mean many things, such as inserting the name of the client/ consumer to individualize digital marketing. The question is: is that enough to deliver a pleasant customer experience? Five customers with differing credit risk profiles, demographics, preferences, and abilities to pay. The answer is no. .
Let's personalize your content