Remove Customer Experience Remove Digital Strategies Remove Innovation Remove UX
article thumbnail

Who Owns Digital? Ugh, That’s the Problem for Bankers

Gonzobanker

The lack of clear ownership in driving digital transformation represents a huge roadblock for financial institutions fighting to stay relevant. Bank executives are coming to understand that in today’s world, the customer experience (CX) is the product, although not all have made a serious commitment to address newfound competition.

article thumbnail

Perficient’s Brian Flanagan Featured in 2021 SoDA Report

Perficient

The SoDA Report is its regular publication that brings together research, thought leadership and case studies from some of the world’s leading digital agencies and technology innovators. See the full report.

Report 496
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What Did You Expect? Delivering Experiences that Meet Customer Expectations (Part 3 of 3)

Perficient

To avoid a fall, first take stock of your firm’s customer experience and digital maturity. We often ask clients to take our CX IQ assessment , Perficient’s customer experience diagnostic. Perficient: Digital Strategy Experts.

Meeting 309
article thumbnail

Rise in Synthetic Experiences

Perficient

However, in order to achieve and sustain this level of truly individualized digital experience, you’ll have to do more than just create a lot of content. Synthetic content creation is a natural byproduct of the creative methods and the technology available to us today.

Video 322
article thumbnail

2020 Holiday Season: How Marketers Can Prepare and Adapt – Webinar Transcript

Perficient

I am the Chief Digital Strategist for Perficient. Our focus is on customer experience-oriented strategy and aligning our clients’ technologies, investments, and what their business operations are that deliver a great customer experience. Yes, it’s great to be here. We do that in a lot of ways.

Marketing 294