Perficient

SEPTEMBER 10, 2020

Becoming digital is the best way to keep pace with changing market realities and customer expectations. If you’re charged with moving an organization toward digital maturity, your team may be seeing something of a windfall. Of course with great power comes great responsibility — so you’d better spend wisely.

Digital Strategies 405

Digital Strategies Strategy Customer Experience Leadership 405

Insights on Business

MAY 12, 2017

To further complicate the landscape, customer expectations continue to evolve, as they anticipate seamless service and experience across brand touchpoints. In an industry, where the never-ending battle is for customer experience, loyalty, and top talent, what are the ways in which incumbent firms can reinvent their businesses?

Customer Experience 154

Customer Experience Fintech Analytics New York 154

Perficient

SEPTEMBER 29, 2020

I am the Chief Digital Strategist for Perficient. Our focus is on customer experience-oriented strategy and aligning our clients’ technologies, investments, and what their business operations are that deliver a great customer experience. The hard part is on the technology.

Marketing 294

Marketing Branding Data Industry 294

Cisco

MAY 5, 2021

Before 2020, traditional financial enterprises were already focusing on digital transformation initiatives—both as an effort to improve customer experiences and a need to adapt to survive. Meeting customers where they are has been a common phrase and goal that customers share with us.

Customer Experience 126

Customer Experience Branding Tools Strategy 126

PYMNTS

NOVEMBER 17, 2020

That’s one of the takeaways from a recent PYMNTS panel discussion with Visa ’s Director of Global Chip Product Tom Rapkoch , Keyno CEO Robert Steinman and Assistant Vice President of Digital Strategy and Innovation at Michigan State University Federal Credit Union Ben Maxim.

Fraud 316

Fraud Michigan Security Cards 316

PYMNTS

DECEMBER 30, 2020

Many CUs found themselves quickly shifting to new solutions and operating procedures to accommodate branch closures or social distancing mandates, and the strategies they have developed to cope with this new reality have persisted even as they begin reopening. Addressing Digital Adoption Challenges.

Trends 137

Trends Innovation Study Technology 137

Social Assurance

NOVEMBER 6, 2020

One of the pressing topics discussed, of course, centered on COVID-19. As humans, we are exhausted, we are stressed, we are anxious (and please don’t forget so is your team, your customers, and even your boss). Bank marketers were showcased as strategic, innovative and essential to any person with a C in their title.

Marketing 12

Marketing Conference Minneapolis Analytics 12