article thumbnail

Paid social media’s place in your marketing strategy

Independent Banker

They share tips for how community banks can get started. Social media has made it easier for community banks to nurture connections with prospects, customers and the community. Paid social can also be a catch-all term for other paid advertising like Google Ads. By Amy Geist. What is paid social? Paul, Minn.,

article thumbnail

The Three Things Every Digital-Card App Needs

PYMNTS

“The big difference from what we saw even just 10 or 12 months ago when it comes to digitization is that banks are really starting to understand this is where they want to invest,” Piatt said. “To To bring it to a fine point, the pandemic has clearly separated institutions into two buckets — the digital haves and the have-nots.

Cards 334
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How is Diversity and Inclusion Incorporated into Your 2020 Digital Roadmap?

Perficient

If you stick within your friendly confines you might miss a bigger insight that can really move the needle, especially if your organization has ties within the local community. Everyone from Google to smaller organizations have recognized better, more innovative outcomes from teams that are more diverse.

Strategy 348
article thumbnail

Airbnb’s IPO, Amazon Pharmacy, Mobile Banking Top This Week’s News

PYMNTS

This week featured the redesign of Google Pay, Walmart earnings and restaurant loyalty programs. Google Pay Redesign Heralds Rise of Plex, Google’s Smart DDA. The recasting of Google’s digital wallet as a super app launched on Wednesday (Nov. Chipotle Personalizes Loyalty Program, Digital Ordering Experience.

Mobile 160
article thumbnail

Floating The Next Big Idea For Social Commerce

PYMNTS

We don’t search, we Google. Rizvi can see a day in the very short-term future when users will put their own goods up for float, and also a day where the site becomes a consistent commerce channel for manufacturers and community members. We have a good digital strategy around social media, YouTube and a couple of other channels.

Hawaii 141
article thumbnail

Is Small Business Lending Facing a ‘Moment of Reckoning?’

Gonzobanker

article , former Small Business Administration administrator Karen Mills said community banks with strong small business customer bases that don’t find new ways to serve them digitally are going to face a “reckoning.” In a recent American Banker. Source: DeBanked ). Technology Utilization.

Lending 126
article thumbnail

A Step Ahead

Independent Banker

Digital tools and tactics. to boost your community bank’s. With the average individual spending 100 minutes on social media each day, it’s entirely possible for community banks to share some of that screen time. According to McIlwain, there’s “no right answer” to which social media channels community banks absolutely must use.