Independent Banker

JULY 31, 2022

The Social Bankers, a collective of community bank marketers, offers inspiration, information and professional development advice to community bankers focused on marketing and social media. We asked them for their need-to-know social tips. Social media can be a recruiting tool.

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social media Trends Community Groups 224

Abrigo

MARCH 6, 2017

The ABA has a new report out on how banks are using social media, and much of the report focuses on using Twitter, Facebook, LinkedIn and the like to boost customer service, make connections in the community and recruit staff. 14) @News_CUInsight – CUInsight is an independent source of news on the credit union community.

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social media Lending Community Community Bank 150

Independent Banker

AUGUST 31, 2022

Members of Ledyard National Bank lend a hand to Willing Hands, a nonprofit dedicated to feeding those in need. For its 30th anniversary, Ledyard National Bank decided to ask 10 local nonprofits to enter a video about their work into a contest for the opportunity to win $10,000 and expand their visibility. By Tiffany Lukk.

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Video Community National Vermont 91

South State Correspondent

SEPTEMBER 20, 2022

This is the power of networking at these conferences, as you can collect insights that you can’t do over video conferences. Most banks will target around 6% of revenues next year for their marketing budget, and banks with strong brands and marketing programs target above 7%. Bank Marketing Lesson 7: Multicultural Marketing.

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Conference Marketing social media Data 195

South State Correspondent

MAY 1, 2024

With financial hardship, competition from dominant players, and a startup budget, Gentle Monster faced many of the same challenges as a community bank. Leveraging social media, Gentle Monster started to get traction. These striking designs paid for themselves in media exposure.

Innovation 195

Innovation social media Branding Marketing 195

William Mills

MAY 11, 2016

Not just for video games… okay, you have my attention. The account has a tie into social media and sharing. This is an extension of business services, powered by a local community bank. A mobile wallet powered by a local bank, built on the Malauzai platform. 05:19 pm Comarch – @Comarch – [link].

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Video Mobile social media Analytics 40

South State Correspondent

OCTOBER 4, 2023

Marketing is one of the largest value drivers in banking. You can’t get ten triple-digit project ROIs in a row in lending, credit, mortgage, wealth, insurance, or several other areas. Most of these campaigns revolve around an email drip campaign, digital advertising, retargeting, social media, podcasts/video, and print.

Marketing 195

Marketing Taxes Training Management 195