PYMNTS

AUGUST 23, 2019

Online marketplaces for everything from retail goods to travel services to hospitality need to ensure a quick and easy way for both buyers and sellers to transact with each other— or risk losing both sides to a waiting host of competitors. In other markets, the rise of marketplaces is giving old organizations new perspective.

Millennials 165

Millennials Trends Meeting social media 165

Perficient

FEBRUARY 18, 2021

That said, many lessons can be learned by looking across various industries for best practices around understanding the customer journey, engaging brand experiences, and Millennial and Gen Z customer acquisition and servicing. Then we present an outside industry (automotive, retail, etc.)

Digital Strategies 383

Digital Strategies Strategy Industry Case Study 383

PYMNTS

MARCH 10, 2020

Consumers love the delayed payment options and so do retailers, but the BNPL players themselves are loving their business model, too. The IOU apps are reporting that average order value is typically higher, and checkout conversions surge 30 percent for retailers using BNPL. It’s a bona fide phenomenon. Bigger Orders, More Conversions.

Case Study 135

Case Study Retail Millennials Branding 135

Celent Banking

MARCH 16, 2015

This last week the American Banker Retail Banking Conference 2015 was going on in Austin, TX. The conference was well attended, with broad representation from all institution sizes and markets. Presentations focused on targeted marketing for “moneyhawks” , new P2P models (e.g. Home Depot was an interesting case study.

Conference 100

Conference Retail Community Community Bank 100

PYMNTS

SEPTEMBER 20, 2019

Such authentication checks must be quick as customers, especially millennials and members of Gen Z, have come to expect seamless transactions and fast delivery. Millennials and Gen Z are driving the growth of the secondhand market and eCommerce, generally.

Online 118

Online Millennials Community Fraud 118

South State Correspondent

JULY 11, 2022

Email is one of the most effective bank marketing channels available. Using AI for bank email marketing can get you a 2% to 13%+ lift, or improvement, depending on the technique. In this article, we give you our top five lessons to inspire your bank to adopt AI in marketing or leverage our data to improve your effort.

Marketing 195

Marketing Data social media Groups 195

Fintech Labs Insights

AUGUST 16, 2016

Early this summer, we started reviewing applications from companies excited to present their latest fintech tools, technologies, APIs, platforms, case studies, and tutorials at FinDEVr Silicon Valley 2016. BBVA’s API Market helps developers access and build on core banking services for the digital ecosystem.

Analytics 12

Analytics Data Fintech Case Study 12