The Financial Brand

NOVEMBER 1, 2020

Don't stand in the shadows of major card issuers' highly promoted programs. The post How Smaller Institutions Can Grab Credit Card Business Back from Megabanks appeared first on The Financial Brand. The COVID-19 recession has upped receptivity to fresh offerings.

Cards 38

Cards Branding social media Marketing Strategies 38

William Mills

MAY 11, 2016

Credit cards offer rewards but over 60% of payments are made on debit cards. Chip card reader for when customers are shopping online to improve security. Verifies the card and pushes that information onto the merchant. What’s the market strategy? The account has a tie into social media and sharing.

Video 40

Video Mobile social media Analytics 40

William Mills

MAY 11, 2016

Under the scenario the consumer can transfer much-needed cash as well get cash (that was earned, not paid yet) so no payday or online lending debt is added. Going to speak about technology can be better used in the card world. Card-linking – link to Facebook, BofA, other so you can get a targeted real-time discount offer. ^WM.

Video 40

Video Lending social media Analytics 40

William Mills

MAY 10, 2016

One use case is to use a bot, via text messaging, to help customers when they have potential credit card fraud. Card-linked offers generated a lot of excitement a few years ago. They have a platform to source the merchant offers, and match them with card issuers. Link your card to website or app, select the offer.

San Jose 40

San Jose Customer Experience Mobile social media 40

William Mills

SEPTEMBER 9, 2016

You can look at life events such as marriage, credit card, new job, etc. Social media is a special challenge since social media was not created with compliance in mind. I can see how some other social media channels may be more prevalent and important in the U.S. Larger banks want an API and dig-down.

social media 40

social media ATM Mobile Customer Experience 40

FICO

MARCH 24, 2021

Let’s assume the lender in this example is aiming to grow its new-to-system customer portfolio via launching a new digital lending product: small-ticket unsecured instalment loans. In order to achieve this, the bank needs to monitor the transactions in the customer’s credit card account in real time.

Data 59

Data social media Resources Examples 59

William Mills

SEPTEMBER 7, 2016

With CRMnext, replacing a lost card or request a new pin is a one button process. Demo: voice conversation with Alexa, able to ask bank account balance, block cards, pay bills, send money to friends. I think cards from Dynamics ARE big in Canada. Bolt on to your bank card and can create a custom integration.

Mobile 40

Mobile Cards Fraud Data 40