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Retail Personalization May Not Come Soon

PYMNTS

Retailers are scrambling to figure out the best ways to provide a more tailored and engaging experience. The study, which surveyed 500 retailers in North America and Canada, was conducted in November and December 2016. The big question now is which will be the first to implement social media suggested selling successfully.

Retail 109
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The Buyers: Omnichannel Customer’s Impact On Retailers

PYMNTS

No longer are retailers working with marketers to figure out a way to mass market products and services. With the advent of connected devices in the palm of almost every consumer’s hand, the retail ecosystem has certainly seen a shift. Through this omnichannel experience, retailers have more ways to connect with consumers.

Retail 137
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Crypto 2020: One Step Up; Two Steps Back

PYMNTS

Building The (Retail) Use Cases. The Federal Reserve said this year that its Boston bank is working with the Massachusetts Institute of Technology (MIT) to explore the possibility of issuing digital currency. As reported, the company also said bought $50 million of bitcoin to hold on its balance sheet.

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Nonprofit Supports Community Entrepreneurs Amid Pandemic

PYMNTS

But what about the entrepreneurs who are still hanging onto their dreams of starting a retail business? Quite the contrary,” says Bob Brennan, chairman of the National Expansion Council and one of the directors of a nonprofit organization called Entrepreneurship for All (EforAll) based in Boston, Massachusetts. “I

Community 148
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Football Season To Kick Off New Payments Plays

PYMNTS

As new PYMNTS research documents, over the past year, 18 Major League Baseball (MLB), National Basketball Association (NBA), National Football League (NFL) and Major League Soccer (MLS) arenas have deployed biometric solutions by CLEAR. For the 2019 NFL season – PYMNTS is based in Boston, so Go Pats! –

Payments 161
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The Big Bucks Behind Sleep (Or Lack Thereof)

PYMNTS

But somehow, we are a nation of chronically under-rested people. It’s important for us as a pharmacy benefit management company, as a big retail pharmacy, to endorse digital therapeutics when they work as good as or better than medications one can take by mouth,” Dr. Brennan said. “We Boston Med has offered Sleepio since 2016.

Boston 145
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Why Publicity Stunts Go Wrong So Easily

PYMNTS

And while it is easy to mock both on social media – and people have, in abundance – the fact of the matter is that most memorable publicity stunts in history aren’t the ones that went right, but the ones that went pretty wrong, and the history of promotion is littered with far more losers than winners. .”

Boston 101