Fintech Labs Insights

FEBRUARY 25, 2016

Cardlytics Measurement: Helps marketers measure and optimize marketing strategies by using actual customer purchase data across 1500 financial institutions. The Atlanta-based company got its start with a card-linked offers solution, Cardlytics Direct.

Data 12

Data Atlanta Marketing Strategies America 12

William Mills

MAY 11, 2016

Credit cards offer rewards but over 60% of payments are made on debit cards. Chip card reader for when customers are shopping online to improve security. Verifies the card and pushes that information onto the merchant. What’s the market strategy? Their rate is cheaper which gets them in the check-out (1.5 +15).

Video 40

Video Mobile social media Analytics 40

William Mills

SEPTEMBER 9, 2016

Targeted at Marketing, execs, lines of business owners, etc. You can look at life events such as marriage, credit card, new job, etc. 2015 formed aspire to address inefficiencies in alternative lending market. 09:43 am iBank Marketing – [link]. I’ve heard that their CEO recently moved to Atlanta but I’m not sure.

social media 40

social media ATM Mobile Customer Experience 40

William Mills

MAY 9, 2018

Stephen Butler (General Manager), Sid Probstein (CTO & VP Professional Services), Alan Swahn (VP Marketing), Percy Johnson (VP Solutions), Alex Levi (VP Sales). Scott Graf is one of the presenters, a great, smart exec from Atlanta. “Invest smarter by timing your fees, not the market.” Key Executives. oneconvers.

Security 40

Security Samsung Strategy San Jose 40

William Mills

SEPTEMBER 7, 2016

With CRMnext, replacing a lost card or request a new pin is a one button process. Visualizing data for trends and market projection, visualize data in different ways. Demo: voice conversation with Alexa, able to ask bank account balance, block cards, pay bills, send money to friends. Easy mobile to gift card app.

Mobile 40

Mobile Cards Fraud Data 40