Remove 2015 Remove Fintech Remove Marketing Remove Marketing Automation
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2016 State of Content Marketing in Fintech

William Mills

Content marketing has rapidly emerged as a key marketing strategy within the fintech industry in a relatively short time. I vividly remember my content marketing conversations with clients in early 2014. Our clients had no idea what content marketing or HubSpot encompassed. 2015 was a content marketing tsunami.

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How The API Revolution Fuels Corporates’ SaaS Fatigue

PYMNTS

This increase in choice and quality of B2B FinTech solutions is also, undoubtedly, a good thing. But there are drawbacks: According to Blissfully , a SaaS management tool for the enterprise, SMBs doubled their SaaS adoption rates after 2014 — and quadrupled them after 2015. APIs Add to the Exhaustion.

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CUneXus Closes $5 Million Series A

Fintech Labs Insights

CUneXus , creator of sales and marketing automation solutions for lenders, quietly closed a $5 million funding round late last week. Prior to that the company demoed features of its Comprehensive Prescreened Lending (CPL) engine, cplXpress, at FinovateSpring 2014 and 2015. Buerger noted that this is just the beginning.

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FinovateSpring 2015 Sneak Peek: Part 8

Fintech Labs Insights

We hope you’ve enjoyed the opportunity to get to know a little about the companies that will be taking the stage at FinovateSpring 2015. And now let us introduce you to the final fourteen companies of FinovateSpring 2015. Finaeos automates the back-office and capital raise compliance. Founded: 2015. Founded: 2015.

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Finovate Debuts: Onovative’s CoreIQ Brings Automated Marketing Technology to Banks

Fintech Labs Insights

CoreIQ is a marketing automation system developed by Onovative that speeds onboarding and broadens cross-selling opportunities for community banks and credit unions. ” Pictured (left to right): Onovative co-founders Michael Browning (CEO) and Clay Turner (CTO) demonstrating CoreIQ at FinovateSpring 2015 in San Jose. .”

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Fintech Fundings: $110 Million Raised by 13 Companies Week Ending Dec 4

Fintech Labs Insights

As we head into the final four weeks of 2015, private investment into the fintech sector is just under $18 billion for the year (or $24 billion including the First Data, Worldpay and Square IPOs). ThetaRay : The Israeli company fintech security company raised $5 million from Alibaba. In total, the 13 companies pulled in $112.7

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Where Major Corporations Like Salesforce And NVIDIA Are Investing In Artificial Intelligence

CB Insights

Shanghai-based NIO (蔚来汽车, formerly NextEV), a manufacturer of smart, electronic, and autonomous vehicles, is aiming for Tesla-style success in the Chinese market. Advertising/Marketing AI. That round, financed by Baidu for an undisclosed sum, was strategically focused on the Chinese market. in total funding. Company: Taboola.