Remove 2014 Remove Branding Remove Community Remove Millennials
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Cotopaxi And Selling Outdoor Gear For The Greater Good

PYMNTS

But Smith was committed, and believed that among outdoor enthusiasts — particularly millennials like himself — a digitally-native brand with a story to tell and a unique way of pursuing its core mission would have an awful lot of appeal. “My Its first offerings for consumers were backpacks. The llama was bought off of Craigslist.

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Are Rewards Programs a Requirement?

Independent Banker

Statistics are especially compelling for those trying to attract and maintain the millennial segment. As a group, millennials switch from their primary bank at a pace nearly double the average of other age groups, and they point to high fees and poor loyalty programs as the top reasons why they are dissatisfied with their banks (3).

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Warby Of X: MiaDonna Delivers Lab-Grown Diamonds

PYMNTS

AP: For more than a decade, we have upheld a tradition of creating fine bridal jewelry that is eco-conscious, conflict-free and affordable for the consumer troubled by the environmental ramifications of mining and the history of violence in native diamond communities. PYMNTS: How has the company disrupted or changed the diamond industry?

Portland 101
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12 Industries Experts Say Millennials Are Killing — And Why They’re Wrong

CB Insights

Every few weeks, another story about the dreaded generation surfaces: millennials are killing casual dining; millennials are killing breakfast cereal; millennials are killing home ownership. Millennials aren’t shunning luxury goods; they’re just renting them instead of buying. Millennials are in debt.

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Getting Mobile Ready

Independent Banker

A consensus says that the future banking customer relationships—particularly for millennial consumers—will orbit to one degree or another around mobile technology. Tying community bank relationships with mobile banking is like peanut butter and jelly—it adds lots of stickiness and feeds the relationship.”. —Ed

Mobile 105
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The new customer relationship management: Online reviews

NCR

Many brands are already using social media in their marketing and sales, and many are using it as an extension of their service. If your bank is a part of your local community, you may have realized the importance of word-of-mouth, especially the impact it may have on trust. Word-of-mouth’s impact on trust. Tools that can help.

Online 40
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The New Customer Relationship Management: Online Reviews

NCR

Many brands are already using social media in their marketing and sales, and many are using it as an extension of their service. If your bank is a part of your local community, you may have realized the importance of word-of-mouth, especially the impact it may have on trust. Word-Of-Mouth’s Impact On Trust. Tools That Can Help.

Online 40