Remove 2007 Remove Branding Remove Community Remove User Experience
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FUEL CYCLE Fuels B2C Relationships

PYMNTS

The data collected through these online communities gives brands the insights they need to make real-time decisions that serve the commerce king: the customer. According to Forrester, brands face a 50 percent higher revenue risk in 2017. Brands must either disrupt or be disrupted. PYMNTS: Why was the company founded?

Branding 103
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Facebook’s Likely M&A: The 9 Companies Facebook Could Acquire Next

CB Insights

Since 2007, the company has made 77 acquisitions, including 8 last year and 7 in 2015. Facebook has long been focused on delivering more personalized content, and its push to customize the individual’s user experience could be bolstered by a robust ability to deliver curated audio content alongside text and video.

Company 28
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We analyzed 7 of the fastest-growing personal finance apps of all time to figure out the secrets to their success — here’s what we learned

CB Insights

An explosion of new consumer finance brands is transforming how people save, spend, and manage their money. At the time of acquisition, it had 700,000 users and had processed about $12 billion in transactions since its launch in 2013. It can burden users with excessive information and friction that ruins the user experience.

Tools 78
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37 Corporate Innovation Labs In Finance

CB Insights

Key people: Chris Curtin, Chief Brand & Innovation Marketing Officer; Shiv Singh, Senior Vice President of Innovation & Strategic Partnerships. Working with the lab, the Eyevido team was able to conduct eye-tracking studies of Deutsche Bank’s retail banking websites to help improve the user experience for customers.

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We Analyzed 9 Of The Biggest Direct-to-Consumer Success Stories To Figure Out The Secrets to Their Growth — Here’s What We Learned

CB Insights

In the process, these brands, spanning everything from detergent to sneakers, are radically changing consumer preferences and expectations. These well-positioned startups are not just competing with some of the biggest retail brands in mattresses, razors, shoes, and more, by launching their own brands.

Video 78